An innovative, creative & multifaceted individual with 16+ years of digital marketing experience in various sectors including: IT, Pharma, Biotech, & Publishing. Over 8 years in core B2B marketing for a SaaS selling module. Social Engineering and client connect. Development of Case studies and Whitepapers. Over 12 years of experience in implementing social media strategies, engaging with customers on social networks,Writing blog posts, monitoring the Internet for related topics, and generating leadsExtensive ability of writing short stories and poems (won Limca Book of Records for “I” an anthology of shortstories. (Shortest Title Book) (won India Book of Records as the most published poet in 2012 and 2013 )Expertise: A self-starter, who can support Digital Media by developing strategies in support of the company’s objectives which include:Excellent understanding of how content works on a social web; able to optimize content and technologyFrequently updates with the latest digital marketing trendsAdept in Business Development via merchant tie-ups with e-commerce sites and distributorsSkillful in introducing innovative marketing and advertising strategies for products and concepts to increase customer acquisition and revenueAutomating daily activities to increase throughput.Planning, Strategizing, Executing and Managing Company aligned goals.Public Relations: Proven competencies in building PR, executing strategic plans, and administering budgetsBuilding strong relationships quickly, both inside and outside of businessManaging updates to key stakeholders and vendors in a timely mannerExpertise in Managing Enterprise , Global Projects, Direct and Indirect marketing, Category Management.Over 3 years of experience in Machinery Procurement for a cosmetic company