Marketing strategy/advertising strategy/Media Research/Media Analytics/Digital Marketing/ Media Planning and Buying/ 360-degree marketing & communication solution.• Study company profile and operations to understand its marketing needs.• Conduct marketing research to identify industry trends & competitor’s activities, commercial opportunities, customer trends and needs and develop effective strategies for maximum performance outcomes from overall marketing plans. • Advise on branding, positioning, communications and other marketing issues.• Give direction to marketing team member and put efforts with the most effective methods and tools for servicing marketing KPI’s. • Develop and implement an entire marketing strategy according to objectives and budget. Liaise with marketing department and prepare detailed annual marketing plans & make a requirement proposal/quotation for external vendors.• Utilizing various media and digital platforms according to customer demographics and preferences to reach a broader audience base.• Crafting promotional materials, such as brochures, advertisements, and other marketing tools, to increase brand familiarity and recognition among target audiences.• Setting objectives for marketing projects and monitoring performance metrics against those benchmarks as part of the decision-making process within the marketing department. • Overseeing budgets for marketing efforts to guarantee cost-effectiveness over time while maximizing results across channels.• Analyzing key data points such as engagement numbers and website analytics to measure successes or areas of improvement for future marketing initiatives. • Composing comprehensive reports on campaign results with recommendations on how best to move forward with new strategies informed by data analysis and make reports with suggestions for improvements and new ideas. • Establishing connections with prospective clients and partners to ensure alignment in achieving business goal.