Ron Thompson, Mba Email & Phone Number

9510 Riverbend Village Drive Suite K-4 Charlotte, North Carolina, United States

Charlotte, North Carolina, United States

Charlotte, North Carolina, United States

Davidson, Nc

My last three plus years in this role, I focused externally on manufacturing customer segmentation and development of go-to-market strategies, and focused internally on driving associate awareness of the business strategy for MSC’s $500M metalworking business. My first two years in this role, I led the development, implementation, measurement, evaluation and refinement of integrated channel strategic customer marketing plans for our high-end metalworking tool private brand.• Increased customer retention and brand loyalty by driving double-digit sales percentage growth of $72M metalworking private brand, Accupro®, by building and deploying strategic customer direct marketing campaigns.• Built content strategy, launching and managing metalworking content for thought-leadership website, “BetterMRO”.(MSC description: $3B B2B company focused on the distribution of metalworking and MRO products to manufacturers.)

Matthews, Nc

My team and I were subject matter experts leading the planning, execution, evaluation, and continual improvement of annual strategic marketing plans by prioritizing and leveraging marketing and promotional assets, obtained through partnerships with the merchandising and marketing cross-functional teams. The role’s focus was on private brand consumer products in the grocery, health-beauty, household, and apparel categories.• Increased product trial, awareness, and shopper loyalty of products in $350M private brand portfolio, by establishing and leading company’s first private brand marketing team.• Generated double-digit sales percentage growth of strategically-selected products via “Compare and Save” signage platform expansion, by facilitating collaboration across all cross-functional stakeholders.(Family Dollar description: $10B B2C retailer focused on discount merchandise sales of consumables, household products, and apparel.)

Mooresville, Nc

I built and executed integrated marketing plans for the installation services and business development divisions, leveraging both digital and traditional channel assets targeting B2C customers. My role also included financial management of the $5M marketing budget associated with the plans.• Increased installation services customer count high single-digit percentages, by launching digital customer lead form, capturing and routing warm customer leads.(Lowe’s description: $50B Fortune® 50 B2C and B2B retailer focused on home improvement product and service sales.)

Mooresville, Nc

I was promoted to a manager role and led all credit card, direct mail, email, trade show, and partnership-sponsorship initiatives for the $15B commercial/“ProServices” division targeting B2B customers. This role included financial management of the $20M marketing budget associated with these initiatives. • Built marketing and media plans, launching co-branded (American Express and Lowe’s) credit card nationwide. • Delivered 30% booth expense reduction by updating commercial trade show strategic objectives, managing all commercial trade show events from strategy development to implementation to post-event reporting.

Mooresville, Nc

This role was focused on my partnership with the product buyers on the seasonal living category (grills, patio, etc.) cross-functional team. I managed the print ad and direct mail marketing programs targeting B2C customers.• Gained single-digit percentage efficiencies by evaluating and testing of alternative marketing process approaches.

South Bend, In

Mooresville, Nc

This internship enabled me to showcase my analytical and creative interests in a presentation to senior management. I built nursery category brand strategy and brand-positioning plan recommendations for my brand project. I generated print ad analytically driven recommendations for my product marketing project.

South Bend, In

Lexington, Ma

This was a client-facing account and project management role, where I owned a client portfolio spanning full-service (Allianz Life, Tesco.com, Egg internet bank) to minimal-service clients (John Deere®). This role focused on continually improving digital click rates for the email and resulting landing page traffic by testing campaign creative and copy.(e-Dialog description: $5M B2B company delivering 1-to-1 B2C email communications to customers of some of the world’s top brands.)

Boston, Ma

I project managed multiple engagements in tandem, resolving critical client challenges and enhancing client profitability for a portfolio of financial services, manufacturing, and technology industry clients. During my second year, my role expanded to leading teams on smaller client engagements, including team member supervision and performance evaluation.(Deloitte & Touche description: $43B B2B “Big Four” accounting firm providing audit, tax, enterprise risk, and financial advisory services.)

Master Of Business Administration - Mba, Marketing

Bachelor Of Science - Bs, Accounting And Marketing

High School Diploma