Ron Eldridge Email & Phone Number

Santa Ana, Ca

Belmont produces B2B dental journals for oral health care professionals. Plan and develop award-winning, market-leading creative content, marketing campaigns, custom editorial, and corporate literature for print and digital distribution. Conceived and implemented organizational infrastructure, tools and metrics that support workflow efficiencies, file sharing and archiving capabilities across six satellite offices. Launched new titles, one-shots, proprietary and custom enewsletters, eblasts, social media, and a robust portfolio of marketing materials. Founding editor of Decisions in Dentistry. Founding editor of Mentor, and within five months had guided that brand to a Western Publishing Association Maggie Award for Best Trade Publication. Two-time Maggie winner; led Belmont to a 91% success rate for Maggie finalist nominations.

Accepting consulting work and freelance assignments in communications, editorial, public relations and marketing. Expertise in integrated print and web strategies, digital media, social media, custom media, brand promotion and special projects, including multimedia and video. Specialist in vertical markets, the oral health care industry, and marine and outdoor recreation.

Carson, Ca

Oversaw editorial, art and production, including content planning and budgets, for Trailer Boats magazine and its companion website. Implemented SEO and “cross-traffic” magazine/website integration strategies later adopted by all company titles. Increased page views by 75%, unique visitor traffic by 42%, and led the company in online revenue. Launched Excellence in Design and Zenith award programs that generated new revenue streams for print and digital channels. Directed, wrote, hosted and produced video for interactive media programs. Wrote and photographed feature stories and departments. Represented the brand at speaking engagements, meetings, industry events, and on cable TV and videos. CUSTOM MEDIA/SPECIAL PROJECTS EDITORPosition held concurrently while editing Trailer Boats. Served as editorial lead in strategic planning for new titles and projects, including online initiatives and marketing efforts. Led teams in the planning/production of specialty titles, annuals, one-shots, supplements and custom multimedia programs. Examples include:• The Maggie Award-winning Great Escapes series (involving print, video and an online microsite)• Boating Made Easy video series• Your Guide to Towing, a 500,000-circulation annual digest sponsored and used by the U.S. Coast Guard for training purposes• Florida Travel Guide• Your Guide to Outboards• Trailer Tune-Up Guide

Carson, Ca

Founding editor of SportFishing Boats, an award-winning magazine covering sportfishing yachts and saltwater fishing boats. Responsible for all editorial content, planning and budgets. Wrote and edited marketing materials, as well as features and departments. Also oversaw editorial print and digital products for Bass & Walleye Boats and, briefly, Watercraft World, both highly regarded niche publications serving the freshwater fishing boat and personal watercraft markets.