Ronan Baird Email & Phone Number

New York, New York, United States

New York, New York, United States

• Provide visual support and leadership to all US and 2 Canadian showrooms• Travel to regional stores quarterly/bi-annually based on need• Conduct monthly virtual walkthroughs with regional Visual Coordinators to ensure brand standards are met through: - Well maintained room settings that are inspiring and reflective of the EQ3 brand - Impactful in-store signage, messaging and marketing - Successful exectuion of seasonal visual displays and directives• Evaluate and assess merchandising results and translate into business opportunities withinthe stores• Assist regional Visual Coordinators in working through floorplan and display challenges• Work with stores to develop display solutions for unique store architecture• Lead monthly visual call with all Visual Coordinators and HO visual team• Partner with HO visual team to create training directives for all visual standards• Partner with Visual Merchandising manager to evaluate all regional store’s monthly salesper square foots results• Support the onboarding and training of new Visual Coordinators

New York, Ny

• Maintain the visual integrity of both Bay Area showrooms; ensuring the client experience isalways inspiring, aspirational and marketable• Conduct weekly walkthroughs with both Store Managers to determine:- The unique needs of both showrooms each week- Prioritize, strategize and brainstorm how to successfully implement the determined projects utilizing Retail Sales Reports and pre-existing Visual Directives- Ensure displays and all room settings are maintained, inspiring and reflective of the EQ3 brand- Make a list of any areas that need stock replenishment or readjustments due to stock shortage or back orders. Follow-up with SKU requests sent to our Retail Operations department• Planning and execution of seasonal floor-flips• Review Weekly Retail Memo in detail and read any accompanying directives; Followthrough and install said directives in a timely manner• Review weekly manifest to see what new product is in transit. Once arrived, build andplace new products based on the seasonal visual standards• Implementation of monthly window displays using provided Visual Directives while makingcreative adjustments based off the unique space of each showroom• Communicate and train the sales team on all updates in order to maintain visual integrity,expand product knowledge and create a sense of enthusiasm that will be incorporated into selling techniques.

Foster City, Ca

• Provide freelance Graphic Design services; projects and tasks include: - Large scale infographics - Print design i.e. posters, brochures and invitations - PowerPoint presentations - Logo Design

San Francisco Bay Area

• Act as the primary brand ambassador i.e. working with repeat clients and introducing new clients to the Viscera brand and message; providing an overall exemplary customer service experience• In-store event planning for occasions such as First Friday and new artist showcases• Creative duties including executing visual floor moves, the conceptualization and execution of window displays, Graphic Design tasks including promotional sign-age and catalog design using Adobe programs• Frequently meet with owner to discuss business needs and opportunities such as new product to support trending fashions, inventory levels, possible promotional/sales strategies and overall flow and customer traffic patterns• Receiving new product and entering into our Shopify system to ensure that inventory is properly tracked and updated• Representing Viscera at outside events such as the Hayes Valley Urban Air Market

In addition to my existing duties new responsibilities included:• Travel to other stores in the Bay Area for the purpose of conducting floor walks with the teams and providing on the spot feedback• Ensure that the teams are implementing best practices during floor moves utilizing sales rankings, monitoring seasonality and referring to Brand guides for inspiration• If needed, update and rearrange the shop floor in partnership with the store Visual Merchandiser to ensure that he/she is aware of growth opportunities and a better understanding of the brand visual standards• Store teams forwarded over monthly Visual Power Point presentations. I provided feedback andtips in a timely manner

San Francisco Bay Area

• Assist with daily operations and delegation of team duties• Provide clients with excellent customer service to ensure satisfaction and repeat visits• Recruit and interview potential candidates• Execute floor moves and merchandise rotation ensuring that the newest deliveries are displayed prominently at the store entrance with previous collections acting as secondary visual support• Regularly review sales reports in conjunction with knowledge of seasonality and outside events so that best-sellers are displayed prominently and appropriately on the shop floor• Create cabinets that speak to specific styles and fashion sense ie: bohemian, rocker, preppy etc.• Implement window displays per brand directives. Also create impactful displays that support and speak to the trends and styles presented in each cabinet• Train management and sales associates on the visual rules and standards to ensure the image and integrity of the shop floor is maintained

San Francisco Bay Area

• Assist in the organization and delegation of daily work-flow duties• Recruit and interview potential candidates• Train and communicate floor and brand standards to sales team• Observe and report potential for growth in sales team• Review weekly reports and rankings to ensure maximum commercial and monetary potential of the sales floor• Strategize weekly sales plans utilizing the monthly budget• Coordinate work schedule and payroll for department employees including implementation and even distribution of budgeted monthly hours

San Francisco Bay Area And New York, Ny

• Ensure that entire department reflects the Zara image and lifestyle• Regularly review rankings to confirm bestsellers are located prominently and attractively on the sales floor• Frequently execute floor moves, rotate merchandise and change mannequins to keep the floor fresh, creative and commercially engaging• Train management and sales associates on the visual rules and standards ofZara Kids to ensure the image and integrity of the shopfloor is consistenly maintained• Communicate with overseas product director with regular reports and feedback on current season, merchandise needs and suggestions for future seasons• Have aided in the floor setup for several store openings in and outside of NYC, including the Global Flagship location• Experience working with RFID technology for stock management

Wayne, Nj

• Responsible for merchandise displays for Home and Kid’s departments• Regularly collaborated with team executing morning floor walks, form placement, and merchandise composition• Worked with merchandising team to execute floor moves and visual display setups• Executed all prep work for new displays in an efficient and timely manner• Developed professional relationships with both Selling, Merchandise and Visual Managers to ensure maximum growth and opportunity for product lines• Collaborated with Visual Manager on all floor setups including brainstorming, layout compositioning and supply needs

New York, Ny

• Conceptualized and executed corporate designs for promotional posters, flyers, presentations, mailers, HTML emails, print newsletters and resource booklets• Collaborated with Account Managers to ensure all projects met the standards of their clients Columbia University, Verizon and The Home Depot• Assisted in the company-wide rebranding initiative including logo re-design and conceptualization of new marketing and sales collateral

Dayton, Nj

• Executed company graphics including product photography, advertisements and package design• Organized and archived all product files and imagery• Assisted with setting up showroom for trade-shows• Supported Director of Product Design in development and organization of account proposals