Ron Barrett Email and Phone Number

With solid market vision and confident leadership, drove sales and marketing strategies that built rapid and profitable business growth. . • Delivered aggressive performance results from network of 14 partner firm relationships, 150 wholesalers and 4,500 advisors, generating $6B in premiums over past 3 years. • Influenced / developed / introduced marketing initiatives to recruit and retain top-producing financial advisors and independent insurance agents and build positive relationships toward a stable team.

Consulted with owners of small business to develop marketing programs, sales metrics, and training initiatives. Developed and Implemented sales tracking and reporting metricsExpanded distribution network by identifying and recruiting new accountsCoached owners to improve management techniques;

Provide guidance and oversight to a team of sales representatives and marketing organizations working on projects across multiple insurance types including annuities and life products. In addition to leadership responsibilities, directly manage complex projects from initial pursuit through completion. Support leadership in recruiting top-producing talent to the organization. Selected Achievements:• Successfully identified 13 new organizations in 15 months • Increased sales from $100M to $200M by working with existing accounts• Responsible for $250M in sales from new business• Managed a remote team of people to meet promised objectives

Guided national marketing organizations on how to increase sales and market specialized products. Led a team of sales directors, training consultants, administrative staff, and sales professionals responsible for product training, marketing support and business consultation services to independent marketing organizations.Selected Achievements:Divisional Vice President - Sales• Improved production by 17 percent• Directed a sales team responsible for $2 billion in annuity premium, $12M life premium and $12M LTC premium which consistently ranked 1st or 2nd among regions• Recruited 10 marketing organizations in 16 months• Consulted with 50 business owners to identify and develop a plan to reach company goalsVice President – Practice Management• Selected to lead a practice development program designed to teach the best practices of top producers • Increased sales 22 percent in one year by implementing a pilot “Top-of-Table Producers” program Sales Director• Considered a “top producer” and selected to train 200 marketers involved in developing sales personnel• Increased annuity marketer effectiveness by 46 percent• Developed “best practices” for sales personnel with four other directorsSenior Marketing/Training Consultant• Ranked 1st in sales increases • Trained 7500 sales professional in United States with over 100 seminars and workshops