Roselyn Collins Email & Phone Number

Glasgow, Scotland, United Kingdom

Paisley, United Kingdom

New product development from concept to launch. Managing the process through market research, visiting suppliers, pitching proposals to shareholders, briefing design agency with packaging information then following the product through to launch with pricing, new product launch communications and customer support.Successfully delivered a re-brand of a well-established professional hair colour range. This was achieved through working alongside a design agency to create concepts then… Show more New product development from concept to launch. Managing the process through market research, visiting suppliers, pitching proposals to shareholders, briefing design agency with packaging information then following the product through to launch with pricing, new product launch communications and customer support.Successfully delivered a re-brand of a well-established professional hair colour range. This was achieved through working alongside a design agency to create concepts then developing brand guidelines, creating a personalised product brief for each line to deliver said guidelines. The range is our hero range meaning out of stocks would not be acceptable; meaning strict time management had to be followed.Brand Marketing - Designing and leading strategic plans for growing 8 brands within the organisation two of which are 'hero' brands. Ensure that brand positioning, key messages and tone of voice are consistent across each brand and all marketing initiatives. Offering support to wholesalers and their sales teams via digital and traditional media. Managing one budget across all 8 brands. All aspects of digital marketing. Experience liaising with creative agencies and teams.How do I manage 8 brands along with on going New Product Development? With excellent project management skills and strong planning and organisational skills. Show less

Inchinnan, Renfrewshire, United Kingdom

• Managing own brand and private label projects. • Attending 1st production runs to ensure everything runs smoothly and assist when required. • Creating artwork briefs then copywriting and proofing to ensure COLIPA guidelines are adhered to.• Conducting inspection checks on new component deliveries and investigate customer quality queries when required. • Liaising with the Laboratory and Production teams to ensure new and existing packaging is compatible with bulk product and… Show more • Managing own brand and private label projects. • Attending 1st production runs to ensure everything runs smoothly and assist when required. • Creating artwork briefs then copywriting and proofing to ensure COLIPA guidelines are adhered to.• Conducting inspection checks on new component deliveries and investigate customer quality queries when required. • Liaising with the Laboratory and Production teams to ensure new and existing packaging is compatible with bulk product and machinery. • Presentations to private label customers on suggestions of product and packaging launches. • Providing project updates to the NPD manager and customers on a regular basis.• Perform market research and present findings to the NPD manager and Managing Director. • Maintaining master databases to ensure artwork updates are carried out. • Liaise with suppliers ensuring best prices are received when sourcing packaging. Show less

Glasgow, United Kingdom

• Analyse sales from the previous months mailers from the tool vans. Discover trends and put forward improvement suggestions on areas which are not excelling to continue improvement on future mailers.• Research and compile products to go into our monthly promotional mailer. Copywrite once completed by our Graphic Design team.• Create and follow budgets including print, marketing, stationary, promotions for social media and prize giveaways.• Manage all documents being sent to print… Show more • Analyse sales from the previous months mailers from the tool vans. Discover trends and put forward improvement suggestions on areas which are not excelling to continue improvement on future mailers.• Research and compile products to go into our monthly promotional mailer. Copywrite once completed by our Graphic Design team.• Create and follow budgets including print, marketing, stationary, promotions for social media and prize giveaways.• Manage all documents being sent to print. Ensure they adhere to brand guidelines.• Generate all social media content including text, imagery and promotions or competitions. Liaise with Graphic Design to create imagery when required.• Schedule projects to be carried out. Forecast up to 6 months of work, leaving allowance for ad hoc work.• Analyse sales from equipment salesmen. I consider areas visited, products sold, the customers who purchase and look at profit results. These results are used at weekly meetings to discuss with the salesmen their future moves throughout the coming weeks. Show less

• Creating internal and external newsletters for employees, suppliers and tenants.• Regularly managing social media through Hootsuite.• Providing guidance to colleagues and ensuring new policies, draft letters and any other publications fall in line with our brand guidelines. • Develop, promote and manage an events programme.• Generating campaigns via text to inform tenants of services and events Linstone provide. • Implementing an effective social media strategy for… Show more • Creating internal and external newsletters for employees, suppliers and tenants.• Regularly managing social media through Hootsuite.• Providing guidance to colleagues and ensuring new policies, draft letters and any other publications fall in line with our brand guidelines. • Develop, promote and manage an events programme.• Generating campaigns via text to inform tenants of services and events Linstone provide. • Implementing an effective social media strategy for Facebook.• Review customer satisfaction and identify areas for improvement.• Explore sponsorship, membership and participation in organisations to enhance our profile. • Brand promotion to customers and external stakeholders.• Liaising with photographers and videographers to ensure.• Produce articles, newsletters and media releases on relevant topics. Show less

Linwood, Renfrewshire

• Support Store Manager• Analyse store sales including average basket spend and weather trends to boost store sales where possible• Maximising sales opportunities through providing excellent Customer Service• Key holder• Responsible for ensuring the store exceeded sales targets• Cash and banking duties• Motivating my team to ensure Customer Service was always top priority• Helping to be the leading Pet Care Authority• Achieving excellence in presentation… Show more • Support Store Manager• Analyse store sales including average basket spend and weather trends to boost store sales where possible• Maximising sales opportunities through providing excellent Customer Service• Key holder• Responsible for ensuring the store exceeded sales targets• Cash and banking duties• Motivating my team to ensure Customer Service was always top priority• Helping to be the leading Pet Care Authority• Achieving excellence in presentation standards• Continuous training including SQP for Licensed medicines• Maintaining staff training an monthly team meetings Show less

Ba Business With International Marketing, Business And International Marketing

Education record