Roxanne Pedersen Email & Phone Number

Copenhagen, Capital Region, Denmark

RAWLY is a hair wellness brand, with focus on raw ingredients and inspired by nature for it's healing properties, for a chemical-free space in the realm of beauty.Our philosophy encourages a deeper connection with natural beauty rituals and to ourselves. Our mission is to address concerns about dermal absorption and the impact of synthetic chemicals entering the body. Our products are personalised and handmade strictly using ingredients in their natural state. We are here to break the… Show more RAWLY is a hair wellness brand, with focus on raw ingredients and inspired by nature for it's healing properties, for a chemical-free space in the realm of beauty.Our philosophy encourages a deeper connection with natural beauty rituals and to ourselves. Our mission is to address concerns about dermal absorption and the impact of synthetic chemicals entering the body. Our products are personalised and handmade strictly using ingredients in their natural state. We are here to break the cycle of the use of harmful ingredients. Show less

Copenhagen, Capital Region, Denmark

- Created and managed all digital and physical outreach strategies and content for entire agency/production house, including branding, copywriting, website management, and various forms of Marketing Media.- Project management of all event and PR related activities, including field research, working with company collaborators and aligned publications.- Project management for in-house and external clients, spanning planning, distribution of tasks, content curation, video editing and… Show more - Created and managed all digital and physical outreach strategies and content for entire agency/production house, including branding, copywriting, website management, and various forms of Marketing Media.- Project management of all event and PR related activities, including field research, working with company collaborators and aligned publications.- Project management for in-house and external clients, spanning planning, distribution of tasks, content curation, video editing and photography.- Responsible for the company’s Marketing, PR, Branding Strategy and Events and onboarding of new employees.- Created branding strategy for digital marketing content that reached 20+ million views on TikTok- Executed influencer partnerships and event management for brands such as J.Lindenberg, Gustav Westman Objects, Barrys, Maanesten and Soho House. Show less

Copenhagen, Capital Region, Denmark

-Brand communication management, outreach strategies, event curation, brand activation and partnerships with various organisations and potential clients.- Social media content and platform management for all earned, paid, shared and owned media.- Copywriting for the company website, brand content, manifesto and press releases.

London, England, United Kingdom

-Founder support on all digital marketing activities, including social media, influencer marketing, event curation and investor presentations.- Leading digital marketing related activities and content management.- Product sourcing for operational activities.

London, England, United Kingdom

- Social marketing management, organic and paid.- Digital marketing management for all external clients.- Managed events and marketing for company clients: Ricola, Napapijri, Westlab, Malin & Goetz.

London, United Kingdom

- PR, canvassing and lettings negotiator to acquire and sell properties.- Worked alongside the director of Interlet on Business Development and relationship management with potential clients.- Digital/Social Media Marketing for the bureau.

Lagos, Nigeria

- Managed Zakaa Lagos boutique and sales representatives as well as liaised with CEO to create/execute sales strategies, decipher current issues and propose solutions.- Daily point of contact Retail/Merchandise related- Introduced a digitalised system to record sales/update prices, enhance merchandise upkeep and communication between all Zakaa boutiques nationwide.- Business Development & PR for Zakaa Luxury Lifestyle

London, United Kingdom

- Digital Marketing Assistant to the Marketing Department with focus on email marketing, copywriting, working alongside digital agencies to create promotional material. Reported on email marketing campaign performance.- Improved various case studies comprising of testimonials and experiences from individuals and companies that had used Okta as a software.- Customer relationship marketing, frequently working with programs (Salesforce and Marketo).- Field & Partner Marketing, liaising… Show more - Digital Marketing Assistant to the Marketing Department with focus on email marketing, copywriting, working alongside digital agencies to create promotional material. Reported on email marketing campaign performance.- Improved various case studies comprising of testimonials and experiences from individuals and companies that had used Okta as a software.- Customer relationship marketing, frequently working with programs (Salesforce and Marketo).- Field & Partner Marketing, liaising with event agencies to curate and set up trade shows and events. Show less

Glostrup, Denmark

- Assistant to the Head of PR on all activities concerning the Peugeot 3008 SUV Danish PR Campaign. Creation of the main PR Campaign event for the Peugeot 3008 SUV launch, which achieved DK Car of the Year 2017.- Reported to the Chief Marketing Manager and assisted the creative team by working on briefs alongside digital artwork agencies and all in-house marketing and advertising activities (Print & Digital)- Social media content curation

Bahrain

Master’S Degree, International Digital Marketing

Bachelor’S Degree, Communication And Entertainment Management, Cum Laude