Roxanne Rash Email & Phone Number

United States

Phoenix, Arizona

Design, produce, implement and maintain brand standards across collateral for website, brochures, booklets, direct-mail and pamphlets for in-house materials, including fund-raising, annual meetings, email marketing and print collateral for state-wide meetings, professional development. Dedicated individual and partner within teams as well as comfortable leading a team.• Prepare and prioritize art on-demand for associations representing Arizona school district employees using graphics and media in various formats to meet fast turnaround times.• Assessing needs and communicating outcomes with colleagues and partners during design, proofing and approval process.• Redesigned and produce quarterly four-color magazine, The AEA Advocate• Redesigned and re-branded 23 Legal Advocacy booklets for use by local associations.• Develop and instruct training sessions for implementation of email communications.• Develop graphics, workflow using CVENT and Salesforce Marketing Cloud, as well as Drupal, well-versed in many CMS platforms.• Manage and maintain a digital press and two copiers for in-house printing and expertise working with outside vendors.

Alexandria, Virginia

• Managed implementation of total brand redesign across the entire association including the website.• Responsible for concepts, design, layout and execution of graphics across the organization.• Created an in-house graphics presence for ACCE; created systems and processes to eliminate outsourced design services resulting in cost-savings.• Implemented new planning and scheduling system for overall marketing of annual convention, email marketing and all print collateral for meetings, products and association services.• Designed and produced quarterly four-color magazine, Chamber Executive.• Manage and maintain print and web materials from corporate sponsors and advertisers.• Organized and managed online website CMS; created training documents and “lunch and learn” meetings to train staff to use CMS modules for website content.• Managed annual awards program from online entry and submission to judging of entries and awards event.

Washington Dc

• Managed print and online traffic and scheduling for writing, design and production of Washington DC's high energy marketing department.• Oversaw the transition of Tourism Guides and Meeting Planning Guides to a new print vendor while ensuring on-time publication commitments to advertisers/sponsors.• Collaborated internally to create print and ad specialty projects for meetings, conventions and presentations, overall project management from concept development with designers to production with vendors.• Collaborated with marketing online strategy manager to produce and execute multiple programs via the website and eblast marketing; supplied and scheduled banner ad placement with outside media outlets• Managed sponsorship deliverables and advertising traffic for travel and destination guides, as well as ad traffic for DDC advertising in major travel publications and news outlets.

Alexandria, Virginia

Print Solutions Magazine — PSDA, formerly DMIA / NBFA• Revamped design and layout earning 33 design awards• Designed and produced monthly four-color magazine with two-weeks lead time• Developed 100% electronic ad traffic protocol (2001), saving $10,000 in one year• Converted 100% of advertisers to electronically supplied ads• Developed an awards program to be sponsored by Print Solutions Magazine• Managed entry data, budgeted and executed promotions for a first year of 210 entries• Photographed winning entries and designed winners brochure, tradeshow booth and slides• Developed in-house art department (1995) to produce monthly four-color magazine, promotions, media kits, newsletters while maintaining critical deadlines• Established schedules and coordinated photo shoots with outside photographers, illustrators and stock photo houses• Provided streamlined workflow process, and maintained highly organized file archive systems to enable success as a one-person art department

Washington Dc

Design Firm and Service Bureau• Designed full color brochures, magazines, annual reports in a 100% mac environment• Expedited the press ready film to inhouse service bureau with file prep and four-color management

Sheet-fed Printing Company• Assisted conversion from traditional typesetting and paste-up production to a mac-based art department• Produced typeset galleys for paste-up and camera ready artboards for prepress