Rui Freire
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Rui Freire Email & Phone Number

Managing Director, Initiative Portugal | Chief Growth Officer IPG Mediabrands at Initiative
Location: Lisbon, Lisbon, Portugal 12 work roles 7 schools
1 work email found @omnicommediagroup.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Current company
Initiative
Role
Managing Director, Initiative Portugal | Chief Growth Officer IPG Mediabrands
Location
Lisbon, Lisbon, Portugal

Who is Rui Freire? Overview

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Quick answer

Rui Freire is listed as Managing Director, Initiative Portugal | Chief Growth Officer IPG Mediabrands at Initiative, based in Lisbon, Lisbon, Portugal. AeroLeads shows a work email signal at omnicommediagroup.com and a matched LinkedIn profile for Rui Freire.

Rui Freire previously worked as Chief Growth Officer at Mediabrands Portugal and Board Member at Iab Portugal. Rui Freire holds Master Of Business Administration (Mba), Business Administration And Management, General from Aese/Iese Business School.

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Email format at Initiative

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{first}.{last}@omnicommediagroup.com
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Profile bio

About Rui Freire

Technology is a real passion, started when i had 12years old with my ZX Spectrum and ending today with a huge screen proliferation in my house (22 screens). I started my professional life 21 years ago in Advertising and Media, afterwards I embraced technology and productivity on the brand side @Microsoft. With a major focus on Management, Digital Transformation and Marketing/Sales roles. Leading businesses in 2 of the World biggest Media Groups, Havas and Omnicom, and in a Technology giant as Microsoft, Digital Transformation is on my natural DNA, always with a focus on results, P&L management and profitability, being directly responsible for the last 10 years for the company results on all my roles. Sales, Management, Communication, Business Strategy, Business Analysis, planning and delivering with clear execution in my day by day role. Business oriented, research and sales/analytical capabilities, with great capacity to create short term results and to lead multidisciplinary teams.In my actual role @Initiative, I’m responsible for managing the agency in this new decade and to support growth in our clients and brands, drive the business throughout a constant process of innovation.“Choose a job you love, and you will never have to work a day in your life”. Confucius

Listed skills include Digital Marketing, Online Advertising, Advertising, Digital Strategy, and 46 others.

Current workplace

Rui Freire's current company

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Initiative
Initiative
Managing Director, Initiative Portugal | Chief Growth Officer IPG Mediabrands
Lisbon, Portugal
Website
initiative.com
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Company profile
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12 roles

Rui Freire work experience

A career timeline built from the work history available for this profile.

Managing Director, Initiative Portugal | Chief Growth Officer Ipg Mediabrands

Initiative

Lisbon, Portugal

Managing Director, Initiative Portugal | Chief Growth Officer Ipg Mediabrands

Current
Initiative

New York, NY, US

Jan 2020 - Present

Board Member

Current
Iab Portugal

Lisboa, Lisboa, PT

Jan 2022 - Present

Managing Director | Board Member

Omnicom Media Group

New York, US

In my role @Omnicom Media Group, I have direct impact managing several companies and respective P&L’s. OMD (our major agency that we accomplish to be the number one in Portugal for the last 2 years, and certainly this will be the third year in a row, PHD (our second agency but the one that had been growing more in the entire market with + 350%, Resolution.

Sep 2016 - Jan 2020

Country Manager Microsoft Advertising | Board Member

Microsoft

Redmond, Washington, US

I was responsible for all the Advertising and Online platforms having accomplish in 2 years the biggest market growth for the subsidiary in Portugal with special emphasis in the profitability P&L results (special award and recognition in the annual meeting). International direct reporting to Europe headquarters in Amsterdam, having also a Western Europe.

Sep 2013 - Aug 2016

Client Services Director

Havas Media Group

New York, NY, US

Responsible for the agency scope of services, from traditional media to all Digital specialities, also business development and for management of the entire team. P&L direct responsibility supported by the group CFO. Direct report to the CEO. Major clients: NOS, Worten, Barclays, Nike, La Redoute, Peugeot, Citroen, KLM, Continente, LVMH and El Corte Ingles.

Apr 2011 - Sep 2013

Digital Sales Manager

Controlinveste

Lisboa, PT

Online Sales Manager at Controlinveste- Broad online publishing experience including management, strategy, product development, national and international partnerships, advertising and sales.- Business oriented, with great capacity to create short term results and to lead multidisciplinary teams. - Online Group Responsibility at Controlinveste (one of the.

Jul 2008 - Apr 2011

Account Director

Havas Media Group

New York, NY, US

Delivering data-focused marketing solutions and marketplace expertise across digital and direct response campaigns.Responsable for some of the agency main accounts.The work usually involves: managing a portfolio of accounts, dealing with all aspects of online campaigns; leading and training other members of the account team; managing the work of account.

Jul 1998 - Jun 2008
Team & coworkers

Colleagues at Initiative

Other employees you can reach at initiative.com. View company contacts →

IW Imani Williams-Brown Imani Williams-Brown Colleague at InitiativeGreater London, England, United Kingdom, United Kingdom View → NJ Nuthanant Jinnovart Nuthanant Jinnovart Colleague at InitiativeBangkok, Bangkok City, Thailand, Thailand View → KB Kseniya Bormusova (Bloshkina) Kseniya Bormusova (Bloshkina) Colleague at InitiativeRussia, Russian Federation View → MK Melinda Keith Melinda Keith Colleague at InitiativeNew York, New York, United States, United States View → EH Esther Huang Esther Huang Colleague at InitiativeTemple City, California, United States, United States View → JI José Ignacio Colmenárez Armao José Ignacio Colmenárez Armao Colleague at InitiativeSantiago, Santiago Metropolitan Region, Chile, Chile View → GB Gabriella Barczi-Galanics Gabriella Barczi-Galanics Colleague at InitiativeBudapest, Budapest, Hungary, Hungary View → MC María C Osorio María C Osorio Colleague at InitiativeMexico City, Mexico, Mexico View → CM Catherine Mcguinness Catherine Mcguinness Colleague at InitiativeHoboken, New Jersey, United States, United States View → DE Dina Ezzat Dina Ezzat Colleague at InitiativeGiza, Al Jizah, Egypt, Egypt View →
7 education records

Rui Freire education

Master Of Business Administration (Mba), Business Administration And Management, General

Aese/Iese Business School

Program Being Part Of Mba Iese, Management

Indian Institute Of Management Ahmedabad

Program Being Part Of Mba Iese, Management

University Of Michigan - Stephen M. Ross School Of Business

Insead Group Short-Term Program (2Nd Phase), Leveraging Marketing Communication

Fudan University

Group Short-Term Program (1St Phase), Leveraging Marketing Communication

Insead

Pos-Graduated

Iscte - Instituto Universitário De Lisboa

Graduated

Universidade Independente
FAQ

Frequently asked questions about Rui Freire

Quick answers generated from the profile data available on this page.

What company does Rui Freire work for?

Rui Freire works for Initiative.

What is Rui Freire's role at Initiative?

Rui Freire is listed as Managing Director, Initiative Portugal | Chief Growth Officer IPG Mediabrands at Initiative.

What is Rui Freire's email address?

AeroLeads has found 1 work email signal at @omnicommediagroup.com for Rui Freire at Initiative.

Where is Rui Freire based?

Rui Freire is based in Lisbon, Lisbon, Portugal while working with Initiative.

What companies has Rui Freire worked for?

Rui Freire has worked for Initiative, Mediabrands Portugal, Iab Portugal, Aadic-Heart Failure Portuguese Association, and Aese Business School.

Who are Rui Freire's colleagues at Initiative?

Rui Freire's colleagues at Initiative include Imani Williams-Brown, Nuthanant Jinnovart, Kseniya Bormusova (Bloshkina), Melinda Keith, and Esther Huang.

How can I contact Rui Freire?

You can use AeroLeads to view verified contact signals for Rui Freire at Initiative, including work email, phone, and LinkedIn data when available.

What schools did Rui Freire attend?

Rui Freire holds Master Of Business Administration (Mba), Business Administration And Management, General from Aese/Iese Business School.

What skills is Rui Freire known for?

Rui Freire is listed with skills including Digital Marketing, Online Advertising, Advertising, Digital Strategy, Marketing Strategy, Online Marketing, Strategy, and Marketing.

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