Rich Marshall Email & Phone Number

Dallas-Fort Worth Metroplex

Pacific Nw

Drive sales and profitability across 29 Subway locations by implementing cost control measures, resulting in a reduction in labor costs and food costs while maintaining service levels.Utilize financial analysis and P&L management to identify cost-saving opportunities and improve profitability.

Involved with the strategic planning for the territory. Provide data to make educated decisions on promotions, pricing, and new product integration.

West Coast, Usa

• Provide mentorship and operational support to franchisees, improving average store sales by 10% through guidance in marketing strategies, enhanced customer service practices, and product placement optimization.• Establish annual goals for franchise partners and stores, conducting quarterly evaluations to ensure compliance with brand standards and achieving a 5% improvement in profitability.• Develop and implement marketing initiatives, resulting in a 10% increase in customer traffic through strategic partnerships, local advertising campaigns, and community engagement.

• Develop cooperative relationships with franchisees, conduct store evaluations and provide actionable feedback to achieve higher compliance rates and improve overall store performance.• Assist franchisees in meeting sales and cost control goals, resulting in a improvement in profitability and reduction in operational costs.

• Purchase a failing location and increase sales by 5% over the previous year through targeted local store marketing efforts and a focus on hospitality and store cleanliness.• Implement cost-saving measures, resulting in a 7% reduction in food costs while maintaining quality standards.• Achieve a 12% improvement in profitability through effective P&L management, budgeting, and financial analysis.

• Train new franchisees in restaurant basics and business management, resulting in a 10% improvement in store performance and customer satisfaction.• Implement marketing programs, resulting in a 15% increase in customer traffic and a 7% growth in store revenue.• Develop sales forecasting and scheduling systems, optimizing staff allocation, and reducing labor costs by 2.5% while increasing productivity.• Implemented a customer appreciation culture that empowered employees to proactively identify and resolve customer issues, resulting in a 25% decrease in response time and an 8% increase in customer referrals.

• Member of site selection committee. Evaluate sites for new locations, or relocations of existing using daytime/nighttime population data, traffic data, projected sales/costs, and lease terms. Provide feedback for development team.• Member of franchisee approval committee. Qualify potential franchisees by collecting relative financial and credit data. Guide qualified candidates through our approval process.• Disclose and process franchisee candidates in accordance with state and federals guidelines.• Conduct sales seminars throughout the territory to recruit new franchisees into the Subway system.• Coordinated territory wide owner’s meetings used to educate franchisees on topics such sales building/cost cutting to new promotions and program roll outs.• Created monthly sales and trend reports for field consultants and franchisee marketing boards to analyze.• Developed and implemented new franchisee restaurant opening procedures used by franchisees and company staff.

• Responsible for the product procurement and implementation of food products for all promotions and campaigns in the territory.• Functioned as a diplomatic intermediary between franchisees and the distribution centers, while also monitoring distributor purchasing, pricing, and overall service.• Communicated all HQ and purchasing coop policies to territory office and franchisee community.

• Led franchisees through the construction process for new locations, remodels, and relocations. Process included store design, equipment list development and purchasing, contractor screening, and build out check-ins.• Managed as many as 20 to 25 projects simultaneously from project conception to fully operational status.• Provided upper management with projected opening timelines used to help coordinate opening activities with franchisees and development office staff.• Directed and aided franchisees in opening of 144 new restaurant locations and over 100 remodels and relocations.

• Develop a cooperative relationship with franchisees through the establishment of mutual goals and a mutual understanding of corporate standards.• Conduct store evaluations to ensure compliance with company brand standards and develop action plans as needed to bring the location back into compliance.• Helped franchisees meet specific goals for sales, cost controls, and profits by analyzing financial documents, sales reports, and other documents.• Assisted franchisees with new store openings by providing 70 hours of support including creating initial product order with the distributor, placement of appropriate POP materials, staff training, and post opening support.

Master Of Science, Restaurant, Hotel, Institutional Management

Bachelor Of Science, Restaurant, Hospitality, And Institutional Management

Education record