Highly motivated professional with 10+ years of experience in Marketing Strategy, Business Development and Customer Experience.Results-oriented with a strong creative mind and multicultural team exposure. Fully committed in all the endeavours undertaken.
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Marketing ManagerPeopletech Nov 2023 - PresentMexico City, Mexico- Strategic Marketing Leadership: Leading end-to-end marketing strategies for a pioneering HCM SaaS platform, overseeing brand creation, digital strategy, and marketing automation for the B2B market.- CRM & Marketing Automation Expertise: Implementing CRM, CSP, and ERP platforms to synchronize marketing efforts across teams, for automation workflows to nurture leads and enhance customer relationships (Hubspot, Planhat, Odoo).- Market Expansion: Developing successful market entry into AWS Marketplace, devising targeted marketing strategies and implementation plans to promote service adoption and sales growth. -
Customer Experience ManagerPsd Media House Oct 2021 - Nov 2023Mexico City Area, MexicoLead Generation Expertise: Drive leads for real estate firms through diverse channels, leveraging expertise in lead generation strategies through inbound marketing strategy.Data-Driven Decision Making: Utilize data analytics to optimize strategies, ensuring maximum ROI and superior customer experiences.Integrations Management: Oversee the integration of third-party apps for CRM and ERPs, including Hubspot, Atom, and Zapier to streamline operations and enhance customer interactions. -
Marketing ManagerFrutos Prohibidos Aug 2019 - Oct 2021Mexico City, Mexico- Developing scope of work implementation and execution of marketing initiatives, and drive activities to successful completion.- Planning and executing digital campaigns including social media, web, SEO/SEM, mailing, and display advertising for food and beverage.- Measuring and reporting analytics of digital marketing campaigns performance (Google My Business, Facebook Business Manager and Instagram promotions, UberEats and Rappi Ads). -
Technical ExpertApple Jul 2019 - Sep 2021Ciudad De México- Managing multiple tasks across operational teams (Apple Retail, Apple at Work, and Today at Apple). - Curated personal solutions to customers regarding their technical issues with iOS, iPad Os, Watch Os devices, and iCloud services.- Supporting customers needing tech solutions for their business (B2B). -
Front And Back Of HouseFonda Mexican Jul 2015 - Jan 2018Melbourne, Australia- Effectively delegated roles and responsibilities among staff members, optimizing workflow and productivity.-Created and managed staff schedules, ensuring appropriate coverage during peak hours.Spearheaded staff recruitment and training efforts, ensuring a high level of service and competence among team members.- Implemented business technology solutions to enhance restaurant operations and customer engagement. -
Business ConsultantHuawei Dec 2011 - Jul 2015Mexico City Area, Mexico- Perform tasks to program progress as a PMP, including scheduling, budgeting and accountability, and resource management.- Project managing for branding and Go-To-Market initiatives for new products, brand positioning, customer base growth, pricing and bundling promotion across channels.- Market Intelligence insights for Mobile Broad Band and Cloud Services, trends, and forecasts for growth in global, regional, and local markets. -
Regional Account ExecutiveOgilvy & Mather Aug 2009 - Jul 2011Mexico City Area, Mexico- Development and planning of advertising campaigns, (ATL, BTL, and digital projects).- Product campaign management, including interdepartmental communication, managing schedules, and KPIs results.- Supervising primary research and delivering key insights for new products and services. -
Market Research AnalystWalmart Aug 2007 - Sep 2008Mexico City Area, Mexico- Branding strategy for internal brands and new product launches.- Database insights and customer behaviour analysis- Market research for current and new service development.
Rubén Torres Skills
Rubén Torres Education Details
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Australian National Institute Of Business And TechnologyDiploma Of Business & Project Management -
Social Media & Content Marketing -
Marketing
Frequently Asked Questions about Rubén Torres
What company does Rubén Torres work for?
Rubén Torres works for Peopletech
What is Rubén Torres's role at the current company?
Rubén Torres's current role is Marketing Manager.
What schools did Rubén Torres attend?
Rubén Torres attended Australian National Institute Of Business And Technology, Universidad Iberoamericana, Ciudad De México, Universidad Tecnológica De México.
What skills is Rubén Torres known for?
Rubén Torres has skills like Market Analysis, Business Strategy, Marketing Strategy, Telecommunications, Mobile Marketing, New Business Development, Teamwork, Goal Oriented, Data Analysis, Social Media Marketing, Business Analysis, Vas.
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Rubén Torres
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