Rubén Martín Email & Phone Number

Barcelona, Ct, Es

Barcelona, Cataluña, España

-Responsible for overseeing all digital measurement tools, including analysis, configuration, and testing, such as Google Tag Manager, GA4, Hotjar, Clarity, VWO, Tableau and LookerStudio.-Develop and analyze dashboards to monitor and enhance the different product funnels.-Conduct A/B tests to support all teams at Wiris in achieving measurable outcomes and gaining valuable insights into customer behavior and preferences.-Propose innovative strategies to enhance customer/client… Show more -Responsible for overseeing all digital measurement tools, including analysis, configuration, and testing, such as Google Tag Manager, GA4, Hotjar, Clarity, VWO, Tableau and LookerStudio.-Develop and analyze dashboards to monitor and enhance the different product funnels.-Conduct A/B tests to support all teams at Wiris in achieving measurable outcomes and gaining valuable insights into customer behavior and preferences.-Propose innovative strategies to enhance customer/client retention and increase the average customer lifetime value.-Optimize existing and propose new approaches to data reporting to facilitate improved team communication and decision-making.-Generate weekly and monthly reports to track performance across marketing, sales, and customer acquisition and retention initiatives. Show less

Barcelona, Cataluña, España

Barcelona, Cataluña, España

Sabadell, Cataluña, España

Agencia de marketing offline y online.-Gestión integral de cuentas de campañas.-Realización y optimización de campañas de Social Ads y Google Ads (SEM).-Diseño e implementación de la estrategia de posicionamiento orgánico para clientes (SEO).-Planificación y desarrollo de contenido para los clientes en redes.-Reporting y análisis de resultados de las diferentes campañas digitales.

Santa Maria De Palautordera, Catalonia, Spain

Lighting sector e-commerce.-To design and launch multichannel marketing campaigns (Social media, Email Marketing, SMS, Website)-To segment database for targeted marketing activities and customer analysis.-To coordinate strategies in three different countries (Spain, Portugal, France)-To design and apply Customer Retention strategy.-To define and apply Social Media strategy (Posts, FacebookAds campaigns) and keep profiles up to date.-To find and manage affiliates throught… Show more Lighting sector e-commerce.-To design and launch multichannel marketing campaigns (Social media, Email Marketing, SMS, Website)-To segment database for targeted marketing activities and customer analysis.-To coordinate strategies in three different countries (Spain, Portugal, France)-To design and apply Customer Retention strategy.-To define and apply Social Media strategy (Posts, FacebookAds campaigns) and keep profiles up to date.-To find and manage affiliates throught Awin.-To manage and improve the e-commerce website.Other tools used: Google Analytics, Prestashop, Monday. Show less

Santa Maria De Palautordera, Cataluña, España

Barcelona, Catalonia, Spain

- To create new sales workflows and optimize existing ones in HubSpot.- To improve existing sales methodologies and implement new ones.- Reporting of different campaigns to supervise inbound and outbound sales teams performances.- Daily rigorous analysis of different sales teams KPI’s- Other tools used: Zapier, HeidiSQL, Google Spreadsheets

Barcelona, Catalonia, Spain

Classifieds marketplace.-To create and apply multichannel marketing campaigns (Email, Push App, Web Push). -Daily report and analysis through tools such as Tableau, Adobe Analytics.-Worked with marketing automation platforms such as Braze.-Other tools: Jira, Confluence.

Barcelona

Fashion sector E-commerce. Currently sold.- To find new market opportunities.- To analyze company’s customers and competitors.- To configure and optimize the scope of advertising using tools such as Facebook Ads.- To control and supervise the company`s analytics (Google Analytics, Shopify).- Social Media managing.- Email Marketing campaigns.

Barcelona, Catalonia, Spain

Enrolled in a SAP BI BPC Project in the Natural Resources Industry.- To design and optimize finance processes.- Business flow analysis.- Database administration with different modeling technologies (Ex: Eclipse).- Database maintenance (SAP BW).- Querying and reporting using Query Designer and Analysis for Office.

Master'S Degree, Dirección De E-Commerce Y Marketing Digital

Postgrado, Análisis De Datos E Inteligencia De Negocio

Grado En Economía, Economía, Mención En Empresariales

Erasmus Program