Ruslan Bogdanov Email and Phone Number

The main mission of the position is to provide the best service and high-tech products to the maximum number of customers over the years. All this is achieved with the help of different tools, methods and strategies, which requires specific skills and knowledge in products management, sales and positive brand awareness development. In addition it requires wise management of the distributors, key retailers (e-tailers) and system integrators in a very different CIS regions according to the company’s targets.These resulted in:- Substantial increase of sales results and durable profitable growth, up to 100% in different periods;- Assortment quality extension on the markets, which resulted in significant ASP increase and positive brand awareness improvement for wide assortment and hi-end segments;- Business processes systematization and optimization to improve working speed and accuracy;- Building and developing of high-quality relations with the customers (partners, dealers, distributors) to ensure long-term partnerships, sales increase and marketing support;- Expert investigation of the markets and its competitive environment, sales/marketing plan forecasts and implementing it in order to achieve the company’s goals.- Coaching of the new employees and personal skills constant improvement.

- Product management and inventories purchases from different suppliers;- Developing and control of assortment matrix, purchases subject to the best conditions, pricing, sales, inventory turnover control, profitability, etc;- Assortment width and depth analysis at regional shops and warehouses. Min and max inventory availability support;- Profit and loss management;- General and local pricing as a part of company’s strategy for each brand, product and territory;- Market and competitive environment analysis.- Results: significant and stable revenue and profit growth of products under the control, which contributed to substantial company’s market share increase.

- Creation and management of assortment matrixes and sales of electronics wide assortment using the following methods ABC/XYZ analysis, BSG, ROI calculation, cross analysis and etc.;- Profit and revenue plans implementation;- Pricing according to the market competition;- Products structuring in terms of inventory turnover, revenue margin, mark-up, and etc;- New products and categories sales launch;- Assortment width and depth analysis at regional shops and warehouses. Min and max inventory availability support;- Compliance with the commitments to partners regarding sales plans, terms and volumes - Marketing activities and strategy development;- Market and competitive environment analysis for new projects implementation (new shop - 1000m2)- Liaising with suppliers;- Vendors’ plans fulfilment control (sales results, purchase results, visualization)Results: Significant sales increase of selected categories (up to 350% for top sales categories) and new categories and products successful sales launch.

- Direct sales and communication with customers;- Analysis of market competition;- Logistics from suppliers;- Purchasing of products and availability management;- Communication and cooperation with suppliers and vendors;- Assortment matrix management;- Creating and implementation of marketing activities; - Determination of the company strategyResults: well-known local company with lots of loyal customers and great relationship with local photographers and technogeek community.

- Sales of company's services;- Increasing of territory coverage by communication lines;- Clients searching;- Coordination of communication lines extending with public authorities and other companies;- Tenders participating, tender documents.Results: great experience and negotiation skills development