Founded and launched Ascendity, LLC, successfully breaking into a highly competitive market to establish it as a leader in strategic brand development and marketing. Positioned Ascendity as a trusted partner for impactful brand strategies and growth-focused marketing.Developed and facilitated comprehensive training programs focused on interdepartmental collaboration, significantly enhancing communication and operational efficiency across the organization.Led the implementation and administration of technology solutions, achieving a 45% reduction in annual expenditures by streamlining systems and optimizing resources.Leveraged sales forecast data to inform targeted marketing strategies, resulting in a 25% boost in sales conversion rates and aligning marketing efforts with growth objectives.Conducted thorough analysis of historical and current trends to provide actionable insights, guiding future strategic initiatives and enhancing market positioning.Strengthened social media outreach by forming strategic influencer partnerships across various platforms, amplifying brand reach and engagement.Cultivated key partnerships within target markets to advance marketing objectives, foster collaboration, and drive sustained business growth.Crafted and distributed press releases, articles, and social media content to increase brand visibility, capturing audience interest and engagement.Maximized reach and engagement by diversifying digital marketing approaches, including leveraging social media, newsletters, and organic growth channels

Crafted and delivered compelling sales presentations to prospective clients.Coordinated logistics by assigning drivers to facilitate the delivery, exchange, and disposal of roll-off containers.Handled daily invoicing procedures and managed pre-payments via credit card transactions.Developed and oversaw the implementation of an asset tracking system, transitioning from legacy tools to Smartsheet for enhanced efficiency.Managed accounts receivable and payable functions using QuickBooks Online software.Maintained comprehensive logs and records of all customer interactions, activities, and container movements.Supervised field crews and drivers, accurately tracking their time and assignments based on job requirements.Ensured employee compliance with risk management protocols, OSHA regulations, and workers' compensation guidelines through ongoing education and training initiatives.Analyzed, synthesized, and presented detailed reports, identifying key trends and formulating strategic recommendations based on insights gleaned.

Oversaw the coordination, scheduling, and management of the global training team, ensuring efficient operations and delivery of training initiatives.Established and maintained a comprehensive global training website and utilized the Docebo Learning Management System (LMS) to administer training programs for both internal staff and external stakeholders.Utilized the SAP application to research, document, and monitor project progress, securely manage training materials, and generate necessary purchase orders.Led training delivery and development efforts, encompassing tasks such as content recording, editing, curriculum design, digital formatting, and seamless integration with the LMS platform.Conducted thorough analyses of training needs to identify opportunities for developing new programs or enhancing existing ones, driving continuous improvement efforts.Evaluated the effectiveness of training courses through comprehensive assessments, including analysis of class, instructor, and participant feedback.Facilitated the preparation of candidates for high-demand technical roles through the coordination and oversight of apprenticeship programs.Provided training instructors with guidance on effective participant engagement techniques and strategies to enhance the learning experience.Delivered exceptional customer service to cultivate strong relationships, foster positive experiences, and ensure client satisfaction.

Strengthened public relations by strategically leveraging existing media relationships and cultivating new industry contacts with expertise.Achieved a 45% reduction in event execution expenses through the establishment of strategic vendor partnerships and the negotiation of favorable contract terms.Enhanced customer engagement by leveraging CSAT, NPS, and other advanced data insight tools.Enhanced forthcoming events by leveraging insights gained from the strengths and weaknesses identified in past event strategies.Implemented measures to control access to the event, such as ticket checks, ID verification, and secure entry points.

Maximized the success of each training initiative by creating and selecting effective training materials using diverse instructional approaches.Optimized training programs through retrospective evaluations of course success, incorporating feedback from both employees and instructors.Onboarded, trained, and supervised instructors responsible for classroom and on-the-job training.Designed processes and procedures for onboarding, quality assurance, department goals, and key performance indicators (KPIs).Applied adult learning methodologies through scenario-based facilitation and engagement practices.Organized and maintained the Learning Management System (LMS).Scheduled, coordinated, and delivered onboarding and continued education courses across the provider network and for department executives, managers, and support staff.