Russ Christ Email and Phone Number

With 16 years of writing, editing, and media relations experience, we specialize in creating effective media relations and community outreach programs for mid-size, growth oriented businesses; help clients identify newsworthy story angles and work strategically to align the story with the most appropriate media outlet/target audience. Has demonstrated high-level success in public relations, client management and relationship building. Abilities include client and staff management… Show more With 16 years of writing, editing, and media relations experience, we specialize in creating effective media relations and community outreach programs for mid-size, growth oriented businesses; help clients identify newsworthy story angles and work strategically to align the story with the most appropriate media outlet/target audience. Has demonstrated high-level success in public relations, client management and relationship building. Abilities include client and staff management, adapting quickly to and juggling the needs of clients and media, and writing concise, powerful releases and pitches. Skilled in external and internal corporate communications. Has managed social media channels for clients, including Facebook, YouTube, Instagram, Twitter and blogging. Has also overseen social media analytics and monitoring platforms.A proven ability to increase brand awareness and generate sales for clients; able to secure consistently favorable coverage in international, national and regional consumer and trade outlets.Client servicing functions include:• Developing and executing PR plans• Crafting news releases and ghost-written articles• Phone and e-mail feature-story pitching• Client reporting• Preparing electronic and print media kits; digital marketing • Organizing and participating in media tours• Managing client image databases• Researching and helping manage client media lists• 16 years experience in PR, journalism and consumer marketing• Experience developing and implementing PR plans, including social media platforms such as LinkedIn, Facebook, Instagram and YouTube.• Proficiency extracting information from subjects and writing news releases• Elevated understanding of and passion for the sports, resort, and travel industries Show less

Oversaw all internal and external marketing and communications programs. Responsible for the development of Tiedemann Globe’s communications strategy; manage marketing and communications activities that promote, enhance, and protect the organization’s brand reputation; manage the development, integration, and implementation of a broad range of public relations activities relative to the strategic direction and positioning of Tiedemann Globe and its leadership.Responsible for Tiedemann… Show more Oversaw all internal and external marketing and communications programs. Responsible for the development of Tiedemann Globe’s communications strategy; manage marketing and communications activities that promote, enhance, and protect the organization’s brand reputation; manage the development, integration, and implementation of a broad range of public relations activities relative to the strategic direction and positioning of Tiedemann Globe and its leadership.Responsible for Tiedemann Globe’s varied and integrated communications products and services, including electronic newsletters and print publications; online communications; media and public relations; and marketing. Managed social media channels during two-year project, including Facebook, YouTube, Instagram, Twitter and blogging. Oversaw social media analytics and monitored platforms companywide. Show less

For 12 years contributed articles and photographs to the Arizona Republic and www.azcentral.com on a variety of subjects. My work has appeared in the main sports section, community sections (Scottsdale, Gilbert, Chandler and Ahwatukee Republic) and Arizona Society.

Developed and managed public relations strategies for the non-profit Arizona Golf Association. Developed and maintained print and electronic media relationships both locally and nationally. Managed the production of print and electronic collateral, including advertisements, press packets, newsletters, brochures and promotional items.Oversaw a substantial annual communications budget and served as Editor-in-Chief for Arizona, The State of Golf, a custom-published, full-color, bimonthly… Show more Developed and managed public relations strategies for the non-profit Arizona Golf Association. Developed and maintained print and electronic media relationships both locally and nationally. Managed the production of print and electronic collateral, including advertisements, press packets, newsletters, brochures and promotional items.Oversaw a substantial annual communications budget and served as Editor-in-Chief for Arizona, The State of Golf, a custom-published, full-color, bimonthly magazine that is considered the premier golf publication in the Southwest. Responsible for the success of the AGA's online Web presence www.azgolf.org. Acknowledged by the International Network of Golf (1999 ING Travel Media Award; Outstanding Achievement) for superior writing. Show less

Helped management team achieve remarkable success and reputation in golf industry at this high-end public facility that was ranked No. 1 in North America by Golf Digest for its service. Hired and trained 20 staff members, oversaw daily operations and controlled inventory and budget.

Implemented in-stadium retail sales and marketing program with 28 Major League Baseball clubs and minor league affiliates for The Diamond, “The Official Chronicle of Major League Baseball.” Responsible for obtaining MLB's season-ticket-holder lists to increase the magazines controlled circulation to more than 400,000.

Directed marketing and operations efforts for Major League Baseball's Arizona Fall League. Screened, trained and hired game-day operations staff for 54-game season. Served as the primary contact for players and coaches in dealings with the media. Responsible for managing $50,000 worth of baseball equipment, souvenir sales and MLB-licensed product inventory.

Coordinated college’s press relations program. Wrote, edited and distributed press releases for 25 intercollegiate sports teams. Headed a staff of five in production of game programs, media guides and organization of press conferences; provided media coverage and served as the primary college contact for the press.