Ruth Smith possesses expertise in segmentation, marketing research, advertising research, customer insight, strategy and 38 more skills. Colleagues describe her as "I have found Ruth to produce outstanding graphical and imagery output. She has a special way to incorporate obvious and subtle imagery in both her visual and written documents. She has a strong work ethic and will enhance your team in ways that you cannot imagine." and "Ruth was a key manager working multiple segments of a complex research project while I was Senior Director of Marketing. Ruth is a great partner because she "gets it" quickly, insuring an outstanding research design with on-time delivery of results in a format we could use to immediately adjust and further drive our marketing mix and promotional planning for optimal results. We knew where we were and what we needed to do to hit impact our customers with confidence in our outcomes. Ruth is a fantastic market research expert and leader."