The fancy bit...I’m a dynamic and results-driven professional with almost 20 years of entrepreneurial eCommerce experience; currently specialising and excelling at the strategic growth of brands within the expansive ecosystem of the Amazon Marketplace.As I celebrate more than a decade of expertise in the world of Amazon and AMS, I have honed my skills in both PPC, and now DSP, marketing through self-directed learning and hands-on experience. My unique approach combines both retail psychological insights with data-driven strategies, positioning me as both a specialist and a thought leader within the industry.My determination and sense of responsibility are complemented by a genuine passion for eCommerce, motivating me to continuously pursue new opportunities for growth and excellence.My love of learning is only surpassed by my obsession with tasseled cowboy boots, Les Miserables and the lifelong promise I made to give my ridiculous menagerie of pets the life they expect and absolutely deserve*.*ask me about parrots, punk rock and karaoke for bonus points