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Experienced Account Manager with a demonstrated history of providing end-to-end oversight for various clients including retail, QSR and telcom advertisers. Work with Account Executives to create media plans, decks and proposals tailored to each client's needs. Worked as Team Lead on the Twitch Programmatic Committee, responsibilities included creating programmatic best practices and creating internal documents on how to effectively pitch programmatic deals. Experience in utilizing various data sourcing platforms to help bolster client pitches and RFPs such as Comscore, GWI and Nielsen. Extensive experience in pitching and upselling clients.
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Senior Account StrategistCriteoNew York, Ny, Us
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Sales Account Manager (L5)Amazon Jan 2024 - Oct 2024New York, New York, United StatesSales Account Manager (L5) on Apple• Create and pitch Twitch plans for all Apple LOBs (Apple Hardware, Apple Services, Apple TV+, Beats by Dre) as well as the full Amazon suite of products for Apple TV+ and Beats by Dre• Effectively upsell all opportunities, resulting in $300K of additional revenue in 1H’24 • Handle all reporting and research requests for Apple TV+ and Beats by Dre -
Senior Client StrategistTwitch Jul 2023 - Jan 2024New York, New York, United States -
Client StrategistTwitch Aug 2021 - Jul 2023New York, United StatesClient Strategisto Create plans and decks tailored to client needso Created internal documents and new processes for Amazon DSP Programmatic offeringo Saved over $3M in revenue by finding workaround for alcohol advertiser while adhering to Legal Drinking Age compliance o Implemented new targeting technique which significantly grew one of our key Telcom accountso Twitch Programmatic Subject Matter Expert (SME) - lead the internal Programmatic Committee tasked with trying new offerings, working with internal teams on new processes and relaying any updates to the rest of our internal teamso Helped to pitch and secure the largest-to-date U.S. Self Service Programmatic Guaranteed dealo Work with various internal teams to streamline buying process for agencies
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Video Investment SupervisorHearts & Science Oct 2019 - Aug 2021New York, New YorkVideo Investment Supervisor on AT&To Negotiated, created and optimized all Programmatic buyso Lead for all Investment team's Digital Video campaignso Managed projects and daily activities of team's three Negotiators and three Assistantso Implemented new processes within digital billing and trafficking which resulted in increased productivityo Collaborated with Digital Activation, Hispanic, Sports and Marketing Science teams to create dashboard for clients showcasing key metrics across all digital campaignso Received ATTHack Award for creation of new, more efficient billing process which has been implemented across multiple teams; presented new process to entire company during Town Hall -
Video Investment SupervisorSpark Foundry Mar 2019 - Oct 2019United StatesSupervisor on eBay/BASF/Epix/Denny’s/TruGreen/Simon Mallso Manage all Billing processes for Digital and Linear mediao Find creative ways to increase pricing efficiency, such as Barter deals, to combat aggressive marketplaceo Work directly with Associate Director and SVP on handling all client issueso Manage day-to-day activities of team Assistants and Negotiatorso Maintain all digital traffic, creative changes and digital video reporting across all partnerso Mastery of Prisma, Innovid, Comscore and DCM usage -
Senior NegotiatorSpark Foundry Dec 2017 - Mar 2019Greater New York City AreaSenior Negotiator on Bridgestone/Firestone/BASF/Simon Mallso Established expertise with all aspects of FEP/OLV, VOD and Streaming Radio campaignso Create POVs and provide recommendations for all clients regarding new opportunities to enhance media strategyo Strategically manage Assistants and tactically engage Negotiators on key priorities
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NegotiatorSpark Foundry Jul 2016 - Dec 2017New York, NyNegotiator on Bridgestone/Epix/TruGreen/BASFo Oversee and maintain all Digital, Linear and Radio buyso Have direct contact with the cliento Completed first Addressable deal for three different clients
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NegotiatorWavemaker Mar 2016 - Jul 2016New York, NyNegotiator on Campbell’s accounto Responsible for Prime, Kids, Hispanic, Sports and Cable daypartso Teach assistants how to properly negotiate deals, maintain the buy and build relationships with network representativeso Have indirect interaction with the client by assisting team Supervisors and Associate Directors in creating presentations and documents needed for network recommendation -
Assistant NegotiatorWavemaker Mar 2015 - Mar 2016New York, NyAssistant Negotiator on Campbell’s accounto Learned intricacies of Prime, Cable and Hispanic daypartso Assisted Negotiators in facilitating needs between the agency and networks while ensuring client delivery on all brandso Gained in-depth knowledge of multiple media buying applications including National Toolkit and FrontRunnero Created materials necessary for Upfront and Scatter buys
Ryan Grogan Skills
Ryan Grogan Education Details
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Iona Preparatory High School
Frequently Asked Questions about Ryan Grogan
What company does Ryan Grogan work for?
Ryan Grogan works for Criteo
What is Ryan Grogan's role at the current company?
Ryan Grogan's current role is Senior Account Strategist.
What is Ryan Grogan's email address?
Ryan Grogan's email address is ry****@****nce.com
What is Ryan Grogan's direct phone number?
Ryan Grogan's direct phone number is +191487*****
What schools did Ryan Grogan attend?
Ryan Grogan attended State University Of New York College At Oswego, Iona Preparatory High School.
What skills is Ryan Grogan known for?
Ryan Grogan has skills like Microsoft Excel, Teamwork, Microsoft Office, Microsoft Word, Customer Service, Public Speaking, Powerpoint, Social Media, Outlook, Time Management, Research, Event Planning.
Who are Ryan Grogan's colleagues?
Ryan Grogan's colleagues are Marguerite Candelier, Adele Benzaquen, Frederic Chen, Cl Rieo, Benjamin Leber, Léo Gaillères, Derek Zell.
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Ryan Grogan
Account Management & Customer Success Leader | Strategic Growth | Servant Leader | Director @ Kudelski SecuritySan Diego, Ca1mapp.com -
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Ryan Grogan
Scarsdale, Ny1jpmorgan.com -
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