Ryan Holguín

Ryan Holguín Email and Phone Number

Brand Strategy and Market Insights Manager @ Yahoo
Los Angeles, CA, US
Ryan Holguín's Location
Los Angeles, California, United States, United States
About Ryan Holguín

Half crystal ball, half detective with a sharp, artistic eye and an appetite for data-backed insights!I’m a Creative Strategist with 7+ years’ experience delivering high-level solutions for blue chip companies, emerging brands & startups, and nonprofits. With an extensive educational background in Graphic Design and Art History, I thrive in collaborative environments with teams that have a lot of heart for big creative swings and inclusive organizational initiatives. CORE SKILLS: Brand Marketing | Digital Marketing | Graphic Design | Writing (Script Writing, Copywriting, SEO, Creative Writing) | Directing (Art / Creative) | Digital Illustration | Production (On set/Remote) | Typography TECHNICAL/NON-TECHNICAL SKILLS: Bilingual (English / Spanish fluency) | Adobe Creative Cloud | Figma | Social Media (Content creation, reporting, strategy for TikTok, Instagram, Threads, Facebook, Tumblr, X/Twitter, YouTube) | UX / UI Design | AI Literate: Midjourney, ChatGPT | CMS Editorial | Google Docs | Microsoft 365 | Data Analysis | Event planning | Project Management | Product Planning | Public Relations | Startup Research

Ryan Holguín's Current Company Details
Yahoo

Yahoo

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Brand Strategy and Market Insights Manager
Los Angeles, CA, US
Website:
tumblr.com
Employees:
2231
Ryan Holguín Work Experience Details
  • Yahoo
    Brand Strategy And Market Insights Manager
    Yahoo
    Los Angeles, Ca, Us
  • Tumblr
    Brand Partner
    Tumblr Sep 2023 - Present
  • Praytell
    Senior Creative Strategist
    Praytell Apr 2022 - May 2023
    Brooklyn, New York, United States
    • Lead creative ideation across agency practices and produce on trend client solutions for campaign and seasonal needs for brands spanning industries such as, Automotive, Beauty & Wellness, Beverage & Food, Cannabis, Technology, and Travel• Own day-to-day creative direction to create original paid and organic content for multi-platform social and digital retainer accounts while managing a team of ten or more Copywriters, Designers, Video Editors, and Social Strategists, while working in tandem with Creative Directors and external clientele• Develop original headline-earning campaigns from conception to production that increased engagement and awareness across deliverable mediums in video, social media, and coverage in top tier and target media• Pitched and won new business that generated 15+ new clients and over seven figures in agency revenue utilizing insight-driven consumer and cultural research to build briefs and executable proposals• Integral contributor to corporate culture; mentor junior team members, lead internal resource group for Latino employees, and promote agency brand through identification and acquisition of pro-bono accounts
  • Praytell
    Creative Strategist
    Praytell Mar 2021 - Mar 2022
    Brooklyn, New York, United States
  • Rfi Studios
    Senior Account Executive
    Rfi Studios Mar 2020 - Mar 2021
    • Secured new business by prospecting, researching, and delivering presentation pitches• Conceptualized digital programs from ideation to launch via content strategy with an emphasis on copywriting, media planning, and art directing visual execution• Guided clients through adoption and leveraging digital to accomplish business objectives while prioritizing social responsibility• Cultivated client relationships and communications with a proven track record of exceeding goals and long-term partnership growth• Oversaw direct reports of interns and junior team, built and tracked budgets, and managed seven-figure projects
  • Rfi Studios
    Creative Strategist
    Rfi Studios Feb 2019 - Mar 2020
    Greater New York City Area
  • Rfi Studios
    Associate Creative Strategist
    Rfi Studios Feb 2018 - Jan 2019
    Greater New York City Area
  • Rfi Studios
    Executive Trainee
    Rfi Studios Oct 2017 - Jan 2018
    Greater New York City Area
  • The Museum Of Modern Art
    International Program Intern
    The Museum Of Modern Art Jun 2017 - Sep 2017
    Greater New York City Area
    • Managed department website and online presence, including creation of original content, crafting promotional copy, and overseeing backend with CMS editorial and Google Analytics reporting• Organized events with international donors, diplomats, artists, scholars, galleries, and museums; captured event photography and archived department press clips
  • Frances Lehman Loeb Art Center, Vassar College
    Pindyck Fellow / Intern To The Director
    Frances Lehman Loeb Art Center, Vassar College Sep 2015 - May 2017
    Poughkeepsie, New York
    I began as a Pindyck Fellow and was invited to continue my job as an academic intern to the Director. As a Pindyck Research Fellow, I managed the identification and archiving process of the Loeb collection’s Old Master drawings to locate key missing information through research performed with several prominent international databases. Additionally, I handled drawings in the Loeb collection to inspect for collector marks using standard curatorial practices. Other tasks included completing exhibition checklists and frame checks for Loeb exhibition American Stories (1800-1950) (January 29-April 17, 2016). My time as an academic intern was spent supporting the Loeb Center Director’s research, writing and organization for his upcoming publication. This involved managing image permissions request process with international museums and U.S. institutions for the Director’s publication (roughly 200 requests) as well as maintaining database with up-to-date records of communications towards completion of publication. I wrote and compiled original catalogue pages including biographies and image descriptions for works in the Loeb collection. All this work involved usage of the TMS collections management software performing miscellaneous administrative duties as necessary.
  • Frances Lehman Loeb Art Center, Vassar College
    Delegate Of The Student Advisory Committee
    Frances Lehman Loeb Art Center, Vassar College Oct 2013 - May 2017
    Poughkeepsie, New York
    Upon arriving at Vassar College, I applied to serve as a delegate for four years at the Frances Lehman Loeb Art Center. I was accepted and acted as a liaison between the Loeb and students as well as the local community. I planned events centered on exhibition openings in order to maximize attendance and participation. In addition to organizing student-led gallery Art Talks, I was honored to give one myself in the spring of 2017. As a delegate, I frequently collaborated with student organizations to produce events at the Center (e.g. MEChA documentary screenings) and organized lectures featuring industry professionals (e.g. Ivan Bart, President, IMG Models).
  • Fundación Colección Thyssen-Bornemisza
    Marketing Intern
    Fundación Colección Thyssen-Bornemisza Feb 2016 - Jul 2016
    Madrid Area, Spain
    I interned with the Thyssen-Bornemisza Museum in the Marketing and Promotional Department while studying abroad in Madrid and enrolled as a full-time student. Receiving a grant from Vassar College's Geraldine Gewirtz Friedman ‘41 Career Development Fund, I extended my internship with the Museum into the summer months after having been invited to continue. Tasks included translating guided visit itineraries, museum space descriptions and other promotional documents from Spanish to English for website publication. Broadly, I reviewed and edited English translations of museum event, marketing and outreach materials. Specifically, I led the revision of translated communications and promotional materials between the Thyssen and New York Historical Society for their joint Fall 2016 event in Madrid. I was able to apply my graphic design skills by converting AutoCAD plans of the Thyssen to Adobe Illustrator drawings for marketing and event materials use in both print and digital.

Ryan Holguín Education Details

Frequently Asked Questions about Ryan Holguín

What company does Ryan Holguín work for?

Ryan Holguín works for Yahoo

What is Ryan Holguín's role at the current company?

Ryan Holguín's current role is Brand Strategy and Market Insights Manager.

What schools did Ryan Holguín attend?

Ryan Holguín attended Vassar College, Pratt Institute, Universidad Carlos Iii De Madrid, Universidad Complutense De Madrid.

Who are Ryan Holguín's colleagues?

Ryan Holguín's colleagues are Andreea Codreanu, Bia Souza, David Humphrey, Fraan Valdés, Vitória Larisse, Fran Alex Uou, Sabrina Andrade.

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