Ryan Loy Email & Phone Number

Belfast, Northern Ireland, United Kingdom

• Lead on communication strategy: leading communications for high-profile regional transformation initiatives, multi-agency partnerships, and press releases. Currently heading the Winter Messaging 2024 campaign.• Internal and external communications: managing internal and external communication projects, ensuring clear, concise messaging across health and social care partners to support organisational goals.• Strategic media relations: managing media enquiries, briefing senior staff, and coordinating PR efforts across traditional and digital channels. Leading the drafting of press releases and managing external communications.• Content creation: commissioning, writing, and proofreading corporate content, aligning all materials with the Department of Health’s corporate identity and strategic objectives.• Crisis PR communications: acting as a point of contact for sensitive or confidential information, advising senior staff on how to manage and present such issues to the media and public, particularly during crises.

London, England, United Kingdom

• Copywriting: Interviewed, wrote and crafted engaging content for travel audio guides, recently winning the Tourism and Leisure Award at the National Community Rail Awards. • Editing: Proficient in advanced video and audio editing, enhancing multimedia narratives.• Client Relationship Management: Excelled in building and maintaining B2B client relationships.• Management: Managed a team of international content developers, creating travel content from Bristol to Bangkok.

Belfast, Northern Ireland, United Kingdom

• Social media management: directed all social media channels for Harland & Wolff, creating engaging content that highlighted company milestones, projects, and social initiatives.• Content creation: produced compelling copy and visual content, including video footage, to tell the company’s story effectively. This content supported both internal and external communication strategies.• Media liaison: coordinated with external communication teams to handle media inquiries. Often served as the primary point of contact for welcoming MLAs, apprentices, charities, partners, and journalists to the Belfast site.• SEO and blog writing: enhanced SEO strategies and maintained the company's news pages, ensuring daily updates with relevant and creative content. Managed internal communications newsletters.• Event coordination: played a crucial role in advising management on communication strategies concerning the press. Key in developing face-to-face relationships with stakeholders at the Belfast-based office.• Company-wide oversight: managed digital communications for all Harland & Wolff sites, including Belfast, Methil, Arnish, and Appledore.• Cross-department collaboration: worked with various H&W departments across Scotland, N.I. and England, including shipbuilding management and social value teams, to develop and share comprehensive narratives that promoted the company's activities and achievements.

London, England, United Kingdom

• Client Content Development: Produced content for Love Island, and The World Cup, showcasing brand narrative expertise.• SEO & ASO Strategy Specialist: Focused on SEO and ASO for video content on TikTok, Snapchat, and Instagram, enhancing online visibility.• Digital Advertising Expertise: Executed campaigns on Google Ads, and Facebook Ads for maximisedROI.• Adobe Suite & Figma Proficiency: Utilised for top-tier content production, ensuring quality and brand consistency.• Efficient Content Planning: Employed scheduling software for streamlined content strategy execution.• Portfolio: https://linktr.ee/ryanloy

Belfast, Northern Ireland, United Kingdom

• Co-Founder: Established a leading independent music events company in N.I., known for its exceptional live music events, with over 20 sold-out shows since 2021.• Brand Development: Spearheaded the transformation of Asphyxia Belfast into a top-tier brand within the music industry.• Social Media and Audience Engagement: Demonstrated mastery in leveraging social media trends to foster strong audience connections, enhancing brand visibility and community engagement.• Promotional Campaigns: Orchestrated successful marketing campaigns, significantly boosting the profiles of emerging artists and attracting large audiences to events.• Strategic Marketing Vision: Drove the company's marketing strategy, incorporating digital marketing tactics and audience analysis to ensure continued growth.• Passion for the Music Industry: Leveraged a deep passion and understanding of the music scene to guide Asphyxia Belfast's direction, ensuring a genuine and impactful brand presence.

London, England, United Kingdom

* I supervised a range of high-profile events, including British GQ's after-party, and fashion events for NARS, Reiss, and Reebok in addition to discussions with Rio Ferdinand and Riz Ahmed.* Have created seasonal bespoke menus for our diverse clientele.* I have trained and overseen the development of new team members in five-star customer etiquette, ensuring quality control of F&B; and maintaining the brand image of Michelin-starred Tom Kerridges kitchen.* This has allowed me to develop strong leadership and team management skills, in addition, to broadening my knowledge of five-star customer service and operating at a high level under intense pressure.

Master'S Degree, English Literature, Distinction

Achieved distinction, with my dissertation revolving around an investigative look at the dystopian literature genre and its relevance.

English And Film, English Literature