Define new Display Processor for Mobile & Support DIN in key Accts.

Product Marketing Manager of optical fingerprint product- Specify new product requirement and specification with RD team- Define overall go to market strategy and positioning- Create marketing collateral and sales tools specific to the product- Introduce and promote new product to OEMs, Support sales on customer visits and proposal responses.

- define new product and build up roadmap- authorizing new product datasheet- create promotion collaterals- train sales force on new products- support key Acct/part Din

 Lead team to manage specific Analog (HVL) products business in entire East China & North China region.  Responsible for making the promotion strategy and growth plan for related products. Manage multi-distributor channels to execute the promotion strategy and facilitate local demand creation through disty programs. Responsible for new product development for China local market as a representative of US product line. Local market trend analysis and competition analysis… Show more  Lead team to manage specific Analog (HVL) products business in entire East China & North China region.  Responsible for making the promotion strategy and growth plan for related products. Manage multi-distributor channels to execute the promotion strategy and facilitate local demand creation through disty programs. Responsible for new product development for China local market as a representative of US product line. Local market trend analysis and competition analysis.  Provide technical support to key customers. Deliver essential new product training to related sales force and distributors. Show less

New product development and promotion