Ryan Yang

Ryan Yang Email and Phone Number

Associate Account Manager at Leo Burnett @ 李奧貝納股份有限公司
chicago, illinois, united states
Ryan Yang's Location
Taipei, Taipei City, Taiwan, Taiwan, Province of China
About Ryan Yang

With 4+ years marketing and communication experience in advertising agencies. I possess an innate curiosity that propels me to explore new avenues and embrace continuous learning fearlessly.Passionate about branding and digital innovation, adept at crafting impactful content to enhance brand visibility and drive success.• Client service experience : Samsung, Lay's, Allergan Aesthetics, 7-ELEVEN, Café Plaza...etc.• Advertising / PR Experience:ATL, BTL, digital community management, KOL engagement, and 360-degree IMC.

Ryan Yang's Current Company Details
李奧貝納股份有限公司

李奧貝納股份有限公司

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Associate Account Manager at Leo Burnett
chicago, illinois, united states
Website:
leoburnett.com
Employees:
8274
Ryan Yang Work Experience Details
  • 李奧貝納股份有限公司
    Associate Account Manager
    李奧貝納股份有限公司 Oct 2024 - Present
    Taipei
  • 李奧貝納股份有限公司
    Senior Account Executive
    李奧貝納股份有限公司 Apr 2023 - Sep 2024
    Taipei City, Taiwan
    Client : Samsung / Lay's / Allergan Aesthetics- Meticulously managed over 5 campaigns for brands as a key account.- Develop and execute the communication strategy and IMC plan for the Samsung Galaxy S24 Series launch, driven by consumer insights and business objectives. S24 achieved a 6% Co.A switch, the highest in the history of the S series.- Managed campaign budgets, delivered great results on time, and built strong, long-lasting customer relationships.- Mentored new AEs, sharing expertise and essential advertising knowledge to boost team performance.- Adapted HQ materials to align with the preferences of Taiwanese consumers.Awards (Lay's | Finding Lays in Qingming) :- Best Social Marketing Content Award (Gold) , 2023 Digital Singularity Awards- Best Event Website Marketing Award (Bronze) , 2023 Digital Singularity Awards- Best Design of the Year- Digital Visual Design (Bronze) , 2023《Brain》Excellence Agency & Advertiser of the year- Best Shopping Guide of the Year (Bronze) , 2023《Brain》Excellence Agency & Advertiser of the year
  • 李奧貝納股份有限公司
    Account Executive
    李奧貝納股份有限公司 Dec 2021 - Apr 2023
    Taipei City, Taiwan
    Client : Lay's / 7-ELEVEN- Organized and executed 8+ campaigns.- Developed and executed marketing strategies across different channels to maximize Lay's brand favorability and promote the launch of new flavors.- Managed Lay's social media platforms, and developed annual communication strategy and operational proposals for Lay's social media platforms.- Strong communication and teamwork skills, adept at multitasking and working under pressure in tight deadlines.- 3rd party management and quality control.- Work with KOLs/celebrities to convey brand messages.
  • Bremen Digital Creative 不來梅數位創意
    Account Executive
    Bremen Digital Creative 不來梅數位創意 Jul 2021 - Dec 2021
    Taipei City, Taiwan
    Client : Café Plaza (Uni-President) / Polo Ralph Lauren- Experience in POSM / OLV / cross-industry collaborations / Digital Marketing- Through campaigns, I honed essential account management skills, improving client communication and collaborating with creative teams, rapidly gaining diverse experience.- Managed Polo Ralph Lauren's LINE Official Account, creating engaging content. Delivered monthly performance reports with data-driven optimization recommendations.
  • Ogilvy Taiwan
    Public Relations Assistant
    Ogilvy Taiwan Jul 2020 - Jul 2021
    Taipei City, Taiwan
    Client : Epson / MSF Taiwan- Daily news monitoring, monthly media exposure report production, adept at swiftly grasping industry insights and trends.- Coordinated interviews and hospitality with media journalists, assisting clients in organizing press conferences and product launch events.- Effectively invited 20 KOLs for gifting collaborations within one week, accurately conveying brand messages and boosting social media engagement.
  • Elite Pr Group
    Project Assistant
    Elite Pr Group Jan 2020 - Apr 2020
    Taipei City, Taiwan
    Client : SETN TaiwanBravo (我們一家人)- Managed social media for a television program, driving a 30% growth with over 1,500 new followers. Achieved an average of 10,700 interactions per post through strategic content planning and execution.
  • Inbound Asia 集客數據行銷
    Intern
    Inbound Asia 集客數據行銷 Jul 2019 - Jan 2020
    Taipei City, Taiwan

Ryan Yang Education Details

Frequently Asked Questions about Ryan Yang

What company does Ryan Yang work for?

Ryan Yang works for 李奧貝納股份有限公司

What is Ryan Yang's role at the current company?

Ryan Yang's current role is Associate Account Manager at Leo Burnett.

What schools did Ryan Yang attend?

Ryan Yang attended 世新大學.

Who are Ryan Yang's colleagues?

Ryan Yang's colleagues are Vineet Singh, Clair Quinn, 谢惠眉, Luis Henríquez, Mickey Huang, Codrin Neagu, Koo Ku.

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