Ryan Yang Email & Phone Number

Taipei

Taipei City, Taiwan

Client: Samsung / Lay's / Allergan Aesthetics- Meticulously managed over 5 campaigns for brands as a key account.- Develop and execute the communication strategy and IMC plan for the Samsung Galaxy S24 Series launch, driven by consumer insights and business objectives. S24 achieved a 6% Co.A switch, the highest in the history of the S series.- Managed.

Taipei City, Taiwan

Client: Lay's / 7-ELEVEN- Organized and executed 8+ campaigns.- Developed and executed marketing strategies across different channels to maximize Lay's brand favorability and promote the launch of new flavors.- Managed Lay's social media platforms, and developed annual communication strategy and operational proposals for Lay's social media platforms..

Taipei City, Taiwan

Client: Café Plaza (Uni-President) / Polo Ralph Lauren- Experience in POSM / OLV / cross-industry collaborations / Digital Marketing- Through campaigns, I honed essential account management skills, improving client communication and collaborating with creative teams, rapidly gaining diverse experience.- Managed Polo Ralph Lauren's LINE Official Account.

Taipei City, Taiwan

Client: Epson / MSF Taiwan- Daily news monitoring, monthly media exposure report production, adept at swiftly grasping industry insights and trends.- Coordinated interviews and hospitality with media journalists, assisting clients in organizing press conferences and product launch events.- Effectively invited 20 KOLs for gifting collaborations within one.

Taipei City, Taiwan

Client: SETN TaiwanBravo (我們一家人)- Managed social media for a television program, driving a 30% growth with over 1,500 new followers. Achieved an average of 10,700 interactions per post through strategic content planning and execution.

Taipei City, Taiwan