• Research Design: Planned and designed multiple projects front-to-back while serving multiple roles in design, managing the timeline and execution of each study• Actionable Recommendations: Designed and delivered 5+ reports back to cross-departmental teams regarding actions they can take on future features/programs based on insights• Project Management: Worked on Customer Experience team to assist manager in maintaining running 5+ projects and handling communications between suppliers and clients• Budget Tracking: Managed running budget and project list for director to create outputs assisting in planning and value creation

• Crafted 5+ surveys to determine customer satisfaction with vehicles and their features as well as effectiveness and interest in new features and programs through Cadillac• Developed a deeper understanding of consumer sentiment through quantitative research data as well as syndicated data in SPSS analysis• Designed and delivered 5+ reports back to cross-departmental teams regarding actions they can take on future features/programs based on insights• Planned and designed multiple projects front-to-back while assisting my manager in managing the timeline and execution of each study

• Worked on the Custom Financial Services Team to supply clients with market research projects relating to brand health, market performance, and portal tracking.• Utilized SPSS, Excel, and PowerPoint daily to analyze data, populate reports, and build records of valuable client data across projects. • Trained closely with senior analysts, research managers, and directors of studies to build skills and develop upon marketing research aptitudes.

• Guided a team of interns to expedite the work order review process to properly file 2,000+ documents.• Developed an Excel record of work orders and maintained daily logs to assist in quality assurance and record-keeping. • Identified problems with previous filing system and worked with general manager to construct a functional system for two Orchid facilities.

• Wrote articles for the News Section reporting on various Western Michigan University campus updates local stories• Interviewed faculty, students, and organizations on campus for research and photographed events • Maintained a commitment to weekly publishing deadlines