For well over 20 years, The Mag has been "The Independant Voice of the Newcastle United Fan." As you can imagine, supporting "the toon" comes with a health warning. A true Geordie wears his heart on his sleeve and he bleeds black and white, The club has seen some dramatic changes over the years but one thing has stayed constant - THE FAN. Loyal to the cause The Mag is the Fans' voice.With a readership in excess of 40,000 per issue, The Mag is part of the match day experience of the fan St James' Park holds 52,387 these days, with 45,000 season ticket holders with an average estimated match day spend of £40 per holder.Retailing at £2.50 per issue, with a circulation exceeding 12,000 per issue, The Mag provides businesses and brands with the opportuniy to tap into this lucrative market.The Mag has over 2000 loyal subscribers.We are on sale all across the north east at more than 444 shops, newsagents, supermarkets, and more recently at Newcastle international airport which has proved to be very successful by the number of Magazines sold.The Mag is published to coincide with all the key games played at St James Park during the season and we also produce a summer special at the end of the season.