As a Movies Lead Creative Producer within the Creative Content Production team at Amazon MGM Studios, I manage and execute the physical production of the campaign’s AV and Photo Asset creative. I ensure creative elements of Movies campaigns are completed on time and on budget in the most effective and efficient manner possible, supporting cross-functional stakeholders across the studio’s Marketing and PR teams including Creative Advertising, Social, and Strategy teams.My current role requires the ability to pivot quickly, adapt on demand, and accurately assess the logistical needs of a project in order to appoint the appropriate resources (production company, photographer, or full video crew) for the job. It also requires the ability to work with external film production teams, talent representatives, and external agencies throughout the life-cycle of a campaign.I’m able to draw on my extensive knowledge of the film production process, as well as behind-the-scenes featurettes, sizzle reels, on-camera EPK interviews, unit photography, key art gallery shoots, and content days. I’ve also been able to build and implement department wide processes for the benefit of our team and broader department.

Experienced Content Producer working to source, direct, and create compelling images and AV assets for over 75 diverse films including the John Wick and Hunger Games franchises, Knives Out, and La La Land. In coordination with internal Marketing and Publicity verticals, planned overall campaign production timelines, messaging, on set execution, project deliverables, and resources needed for worldwide Print, Digital, and Broadcast landscapes.Hired Unit Photographers, Unit Publicists, and EPK vendors. Communicated on set expectations, including overall strategy and execution, through daily direction during Production.Created Unit Photography Shot Lists and EPK Shoot Schedules by analyzing the Script, Production Schedules, and Pre-Production materials, to identify key scenes, production narratives, filmmakers, and themes to capture on set.Built Image Key Sets; by editing high volumes of unit photography, working with talent reps, curating strong imagery in line with the film's marketing, and overseeing the image's finishing process.Oversaw servicing of Photo and AV material to Press around the world, while also managing requests from internal departments company wide, including Global Marketing, Home Entertainment, Production, Promotions and Consumer Products, and Location Based Entertainment.Created title specific Assets budgets of over $1M annually, ensuring that every desired BTS aspect was captured appropriately, and within budget.

Managed the adaptation of International marketing materials for Theatrical and Home Entertainment releases on films like: Hugo, The Tourist, Edge of Darkness, and The Rum Diary. Secured approval from talent and filmmakers on localized International creative and initiatives.Ensured creative integrity, as well as legality, is maintained during the International finishing process for all adapted domestic materials.Developed and executed a film specific strategy on set with Unit Publicist, Photographer, and BTS crew.Secured appropriate coverage for creation of EPKs and Production Notes. Vetted all incoming unit and special photography making sure the images were strong, and appropriate to the film.Selected Image Key Sets, managed talent photo approvals, and designated International exclusives.Liaised with International publicity contacts to schedule set visits, and press interviews with talent.Tracked print, online, and broadcast press breaks for all GK titles daily, and advised senior staff on trends or issues, regarding a film’s impression.Spearheaded brand online strategy by designing online campaigns for outlets such as Facebook, Twitter, GK Films blog, and GKFilms.com. Increased Likes on Facebook and Twitter Followers on a weekly basis.Oversaw the internship program, hiring and delegating projects on a day to day basis.

Developed strong relationships through daily correspondence with over 40 International distributors.Provided distributors with approvals on various Theatrical and Home Entertainment Marketing materials including One Sheets, Package Artwork, and third party promotional collateral.Liaised with talent representatives and filmmakers on approval of film promotions.Organized and managed promotional campaign assets by creating an online system for tracking and approvals, decreasing loss of localized materials.Implemented, wrote, and designed New Line’s first Intl Sales book for use at upcoming film markets.

Managed the day to day operations of the Los Angeles office, while also serving as a point person between the Charlotte and Indianapolis offices.Generated sales leads through cold calls, and prepared sponsorship proposals for various NASCAR Sprint Cup and Nationwide series drivers.