Rylee Peterson (Mckee) Email & Phone Number

Bowling Green, Kentucky, United States

- Maintained the responsibilities of a digital media coordinator while taking on larger clients- Worked with leadership to create content for and populate the company's social media pages- Collaborated with the digital marketing director on team structure and processes

- Prepared graphics and wrote copy for clients' weekly social media content- Ran clients' paid social media content in Facebook Ads Manager- Designed and composed weekly emails for client promotions- Set up sliders and featured items on client websites- Managed communication on clients' social media pages- Strategized and collaborated with my team.

Nashville, Tennessee, United States

- Strategized and executed both organic and paid social media content for clients like the Tennessee Lottery, Kentucky Lottery, Cabinets To Go and CITGO. - Built out monthly editorial and content calendars - Wrote copy for social media posts - Researched and innovated new ways to promote each client's products on each platform- Reported on monthly.

Bowling Green, Kentucky

- Ensured a pleasant shopping experience - Coordinated, photographed, and posted select items for sale on the store’s Instagram and Facebook pages- Maintained the store’s presence and communication with customers via Instagram and Facebook

Bowling Green, Kentucky, United States

- Recruited, hired, trained, and managed a staff of writers - Pitched ideas for sponsored content and special sections- Edited all copy of pieces before passing on to the Creative Director- Assisted with the production of each special section

Bowling Green, Kentucky, United States

- Worked collaboratively with other interns to create and maintain a cohesive brand identity for clients- Corresponded with clients and worked to meet their advertising needs- Acted as a liaison between clients and creatives on my team

- Built web story posts for the Talisman’s website- Created and posted content to promote web stories on social media

- Created and posted content on the Talisman’s social media platforms (Facebook, Instagram and Twitter)- Promoted the Talisman’s web stories, magazine release, and events

- Pitched ideas for pieces to be featured in the magazine- Contacted and interviewed sources for stories- Worked with a photographer to tell stories in a creative and cohesive way- Wrote feature stories that were published in the magazine at the end of each semester