Ryan Masterson Email & Phone Number

Wilton, CT, US

New York City Metropolitan Area

Greenwich, Connecticut

ICON is a media buying agency/corporate barter firm that helps its clients recover financial value on distressed assets like real estate, inventory, sponsorships, bad debt, or capital equipment, by purchasing these assets at a significant premium to the regular cash market. In exchange for this premium payment, ICON's clients agree to purchase a portion of.

Home Office - Doylestown, PA

• Managed sales and sales planning functions for the US, Canadian, Mexican, Central and South American business with annual sales of approximately $400 million per year
• Directly managed 6 Director level employees with a total team of 17 individuals
• Organized and directed the Americas annual operating revenue plan and quarterly price protection reserves process
• Managed the coop advertising ($30 million/year), travel/entertainment, merchandising and trade show budgets
• Supervised the America’s inventory management process driving annual warehouse turns from 6 in FY`09 to a high of over 26 in FY`11
• Led reorganization of Mexican and Brazilian business realizing a 212% Q1 FY`12 year over year revenue increase

Home Office - Doylestown, PA

• Oversaw the Mass Merchant, Electronics Superstore, Rental and Distribution channels in the US market with revenues exceeding $300 million per year
• Directly managed 4 Director level employees and a total team of 12 individuals
• Directed new release sales cycle, catalog product mix, forecast modeling, and coop expenditures
• Summarized and reported video game industry trends to senior management to assist in new product introductions and price management decisions
• Designed and implemented retail channel marketing initiatives with channel marketing and brand marketing teams
• Partnered with key licensors Nickelodeon, WWE, UFC, and Disney/Pixar to drive overarching retail programs

Home Office - Doylestown, PA

• Directed Mass Merchant, Electronic Superstore and Rental channels
• Managed team of 4 sales Directors/Mangers and 2 analysts
• Supervised product/revenue forecasts, Coop budgets and retail merchandise mix
• Performed role of Team Business Lead on SAP’s Trade Promotion Management (TPM) CRM implementation at THQ
• Worked with key licensors to plan multi-vendor pallet and merchandising initiatives

New York City

• Managed daily operations for North American Sales Organization and Third Party /Affiliate Label Distribution business with yearly sales totaling over $400 million per year
• Directly managed 2 Vice Presidents of Sales, 1 Vice President of Third Party /Affiliate Label Distribution and 1Channel Marketing Manager; indirectly managed a team of 24 individuals
• Provided weekly/quarterly/yearly sales revenue and expense budgets, product forecasts and new release inventory builds
• Aligned with key leadership from our Third-Party/Affiliate Label partners to maximize distribution relationship

New York City

• Performed role of key account executive on the Wal*Mart account managing over $100 million in sales annually
• Responsibilities included account sales for published and Third Party/Affiliate Label products, retail marketing planning, monthly forecasting, and management of Wal*Mart’s only vendor managed inventory PC software team
• Prior to Wal*Mart responsibilities, held Sales Director role for the Target, Kmart and Meijer accounts
• Acted as project leader on companies rollout of Oracle’s trade spend management software solution
• Awards/Recognition: North American Sales Person of the Quarter (Q3 & Q4 2001), Sales Person of the Quarter – Value Business (Q1, Q2, Q4 2001), Sales Person of the Quarter – Distribution (Q2, Q4)

Home Office - East Windsor, NJ

• Sold educational/entertainment consumer software to Toys R Us, Staples, Office Depot, Electronics Boutique, Circuit City
• Managed retail marketing budgets, implemented retailer-specific marketing programs and maintained monthly forecasts

New York City

• Analyzed, purchased, and monitored inventory totaling over $100 million per year for distribution into the Mass Channel (Wal*Mart, Target, Kmart)
• Supervised cash flow management and account payables for over 40 vendor partners
• Negotiated pricing and sold retailer coop advertising campaigns to the software publishing community on behalf of the Mass Channel Retailers

New York City

• Acted as key liaison between field merchandising company (Reps Ltd.) and GT Interactive for Wal*Mart, Kmart and Target

Ohio

• Managed a 6 store district with store sales totaling over $20 million per year and a staff of over 50
• Held hiring and firing responsibilities for district
• Administered quarterly inventory and cash audits
• Responsible for district inventory shrink, cash management, merchandising, sales targets and employee cost/scheduling efficiency