Sarah Taylor Email & Phone Number

Ripley, GB

Supporting millions of registered members across the UK, Blue Light Card is partnered with over 15,000 local, regional and national retailers; providing savings, discounts and benefits online and on the high street that aren’t available to the general public.We are Blue Light Card. We’re there for the people that are there for all of us.

Responsibilities:- Brand research and development- Management & delivery of national and regional marketing campaigns- Media buying and selection- Development of all brand and marketing communications & creative output- Management of brand standards & in branch communication and POS

Matlock, Derbyshire, United Kingdom

Responsible for the project management and delivery of all campaigns to agreed timescales, quality and budget targets including the use of internal and external teams. Management of multiple media channels for marketing communications and campaigns including above and below the line activity.Lead on content generation including video and AV production.

• Management of all marketing plans to increase customers and revenue, including targeted direct mail promotions, price promotion, destination marketing, press and media relations.
• Development and management of brand communications via all online and offline channels.
• Market research activity with current and non-users to identify new market opportunities.
• Assist operations department in the delivery of a consistent corporate and brand identity.
• Line management… Show more
• Line management responsibility for Customer Service Assistant and Sales Assistant. Show less

• The project management of all multi-media marketing campaigns to agreed timescales, quality and budget targets including the use of external agencies.
• Digital marketing activities including website content, social media and email campaigns.
• Corporate sales activity with travel to work schemes targeted at large employers.
• Budget control, measurement and analysis.

• Project management of integrated marketing campaigns including, new product launches, brand communication, advertising and sponsorship using both internal and external agencies.
• Use of full marketing mix including radio, newspaper ads, outdoor media and direct mail, as well as digital channels such as web, email, display ads, and social media.
• Management of all corporate and brand communications across operating sites, shops and services including the responsibility and development… Show more
• Management of all corporate and brand communications across operating sites, shops and services including the responsibility and development of brand guidelines.
• Customer acquisition and retention using targeted direct marketing strategies to achieve revenue and customer growth in-line with budget projections.
• Budget setting and control, including measurements of critical success factors, return on investment and KPI’s. Show less

Postgraduate Diploma In Marketing, Chartered Institute Of Marketing

Postgraduate Diploma in Marketing Chartered Marketer

Digital Communication And Media/Multimedia, Certificate Of Digital Marketing

Diploma In Digital Marketing