Saad Usmani Email & Phone Number

International

-Currently engaged in providing Services in Digital Marketing and Content writing to B2B/ B2C clients with small businesses to achieve brand loyalty and continuous increasing ROI for their business. -Using Expertise to build a strong brand portfolio for popular brands locally and internationally with ongoing social media promotions to have customer retention and loyalty. - Design Integrated Strategy and do continuous Research for different niches and develop products and brands to fill the needs of the potential customers .using the strategy across all marketing channels in clothing, digital devices, health&fitness products etc .right from start to achieve getting more leads, followers into sales.Along with Content Curation on various industries for clients .-understanding customers need through email marketing to send related products to customer mail and solve the problem. Do retarget and Growth hacking for continuous improvement product sales and regular do the site and other media audit to analyse performance and do changes when needed.currently handling 2 international health & fitness product and 1 local upcoming brand in Pakistan.proficient in aLL Digital Marketing activities with hands-on experience can beneficial for any brand, company, individual with small businesses in increasing brand value, product sales, team development and have a mark in the market.-build trust and loyalty with the clients and to improve overall sales and brand engagement .alongside continuous learning customersto enhance knowledge and grow as a successful Digital Marketer.

Sharjah ,Uae(Apple Premium Reseller Store)

 Headed Apple Retail Business in the region, Accumulated 40%profit margin achieving 80 % 25 million Sales budget for selling Apple business Solutions with 4 million accerceries sales and 2 million enterprise sales in first year of leadership , Analysed sales reports , developed action plans to achieve target . Instituted process and procedural change that allowed sales force and facility to achieve corporate goals managed corporate accounts and bring prospect customers ,possess broad knowledge base in sales, account development, team leadership, and staff training. Apply expertise in sales and performance planning for operations while managing facilities infrastructure, categories, brands, pricing, promotions, P&L, strategic alliances, HR development, and marketing strategies. Conceptualizing & implementing competitive strategies; reviewing and interpreting the competition and market information to fine-tune the sales strategies. Improved visual merchandising standards using the expertise to display 3rd party products to grab brand presence and converting the investment into regular sales . Achieved 30 % daily sales and 50% footfall increase. Planned sales strategies through events (iPad kids challenge , Apple Knowledge Challenge , managed new product launches , rebuild suppliers relations with new suppliers added to the business with good relations with student councils of colleges and universities able to reach potential students , teachers to pitched Apple education promotion on Macs , iPads,200k sales on iPhone 5s launch day , 170 iPad sales & Mac(132k) in sales.

Uae

 Oversee 6 Stores with AED 45 million annual regional operating budget adding 2 new stores and new corporate clients & business partners into the region. turning around a lagging stores into building highly profitable ones. Recognized as one of top performing region in UAE with 50% annual growth. Played a stellar role in hiring the best sales force mentored them to increase team self-confidence through coaching and training, Accumulated 80% team efficiency through staff development. Ensuring successful accomplishment of set business targets in the face of growing competition; bringing out USP of the showroom and achieve higher sales realization value. Understanding of retail policies and procedures and ensure they are followed accordingly. Achieved 95% in Store Audit. Control operating costs and increase efficiency by store restructuring, reduced expenditure costs, training costs, and marketing costs reduced by cost effective in-store marketing strategies. Turnaround multiple store sales through planned strategies in development of assigned territory, understanding competitor’s analysis and movement to apply counter strategy to benefit. Have business growth intuitive strategies includes planning, market analysis, implementing of research findings cost effective in-store activities enable to have 70-130% target achievement for multiple stores in UAE. .Implement plans and strategies through setting by Samsung, creating SOPs and Operation Manual, monitoring profit & loss operations, merchandising and controlling overheads.

Dubai And Sharjah ,Uae

 Hired to manage a new store with a new locations with a team 7 staffs and with operating budget of 1.6 million monthly ,with the right sales strategies in place.  Reduce in shrinkage by 80% with proper documentation and regular stock count.  Showed consistency for 6 months in achieving 20% profit on target business growth of 1.8 M with limited resources able to achieve this milestones .Set individual targets and set extended warranty target and focus on attachments which helped in increasing margin by 30% annually.

Advanced Diploma, Digital Marketing, Distinction

Activities and Societies: extensive knowledge and practical learning on buiding a strong ecommerce business understanding the foundation.

Diploma In Operation Management

99% achievement.

Mba, Business Administration, Management And Operations, 3.33 Cgpa

Activities and Societies: loves to edit, n making new friends, interested wats happening in the electronics world, playing games, cricket.

Bachelor Of Business Administration, Informations Systems, 3.33 Cgpa

Activities and Societies: Member Student council and organizing committee responsible for various college events including Skyline Fete.