Sabrina Paulson Email & Phone Number

Portland, Oregon

As a non-profit organization, we provide convenient, affordable housing for post-secondary students in the Portland area. At College Housing Northwest we strive to create dynamic living and learning environments that help students achieve their goals – whether that means academic success or personal growth. Our staff members are engaged in a process of professional achievement, personal empowerment and daily student support.

Portland, Oregon Area

* Assisted in the planning and execution of national conferences, including training regionally for marketing, social media, and design platforms* Partnered with creative team and agencies on development of overall social media brand, and creation of photography and video, with an eye toward the highest quality of brand storytelling and voice expression* Created proposals for business development efforts to provide Avenue5 with exposure to new client audiences* Managed corporate and project-related public relations efforts through social media outreach, promotional events, and sponsorships* Tracked key performance indicators for specific marketing activities to provide recommendations for improving metrics and return on investment* Collaborated with external creative agencies to produce and create marketing campaigns comprised of online advertising (search engine marketing, social media, search engine optimization) e-mail campaigns, reputation platforms, and print collateral

Portland, Oregon Area

* Created effective advertising campaigns to increase revenue and occupancy levels for property management companies * Monitored and analyzed market data to recommend and implement profitable advertising strategies* Spearheaded national marketing and sales plans to increase client base by 25% * Collaborated with advertising agencies and design firms to create print and Internet media platforms

* Wrote advertising content for client websites to increase web presence and retain users * Drafted press releases and e-mail blasts to market new products and promotions* Produced and published monthly rental magazine, For Rent Magazine, for a circulation of over 30,000* Conducted training seminars to demonstrate new company software and to highlight effective marketing strategies throughout the West and Southwest regions* Recruited, hired, trained, and managed a staff of 10+ employees* Completed in-depth employee evaluations, action plans, and incentive programs