+ Overhauled the entire user experience journey for placement agents and living facilities working to place seniors into care homes + Planned project timelines to establish pivotal project milestones that needed to be met + Conducted end-to-end UX from research (user interviews, competitive and comparative analyses, user personas, user journeys) to hi-fidelity functioning prototypes (Figma) with a hand-off document to the client + Maintained constant communication with clients about project progress and presented ideas to stakeholders to discuss the feasibility of design choices

+ Assisted and helped oversee every step of the project process from kickoff, launch, data collection, and data analysis for 4+ quantitative projects simultaneously + Constructed final survey by collaborating with cross-functional teams, including Engineering, resulting in 1000+ successful survey completions leading to more accurate and high-quality data collection for our clients+ Launched 20+ projects in sectors including retail, healthcare, and mobile technology which successfully yielded market data to better inform marketing strategy development for all clients

+ Constructed 20+ user-friendly and accessible profile spreadsheets which were used successfully by the entire project team+ Coordinated 10+ organization focus groups and online surveys to guarantee respondent attendance and participation+ Observed In-Depth Interviews and focus groups, actively took notes, and passed along questions to moderators

+ Identified issues regarding the lack of resources in surrounding marginalized communities of Santa Barbara, CA through interviews+ Turned community needs into opportunity areas resulting in a more intuitive and accessible website with Spanish translation features+ Successfully increased website traffic as measured by a 40% increase in website visitors which resulted in more event sign-ups+ Managed time efficiently while balancing project with full-time college student workload and another part-time job