Innovation And Product Development Manager
CurrentThe Role My current role centres on providing strategic leadership to the Course Development department, as well as directing the development of innovation strategies and educational programmes. Practically speaking, this includes identifying scope to improve the learning experience; recruiting tutors; ensuring compliance with regulations and accreditation requirements; collaborating with videographers; and monitoring product performance and user feedback.The Results • Directed development of multiple bespoke e-learning offerings that integrated VR, gamification, and generative AI, and increased revenue by 50%, and customer satisfaction ratings by 75%• Boosted SEO-driven traffic, user retention and customer journey efficiency by adapting educational content and revamping the company website • Played a key role in growth of annual revenue by ~25%, and customer repurchase rates by 15% over two years, through shaping and implementing upselling strategies• Facilitated the launch of new project lines, and oversaw seamless integration of advanced features into all core products • Supported a 30% increase in lead generation through designing and delivering targeted marketing campaigns • Expanded the company’s market presence into the new geographical regions of Middle East and Asia • Enhanced brand awareness, increased customer satisfaction by 20%, and cut customer service response times by 50%• Cut production timelines by 60% and boosted team productivity by 75%, through streamlining operational processes