Muhammad Saeed Email & Phone Number

Brand Awareness Manager adept in SEO, content marketing, and social media management, driving brand visibility and engagement. Passionate about maximizing online presence.

Digital Marketing LeadSEO, PPC and SEM LeadManaging Leads Generation ProcessCorporate Identity & Brand Management

To make sure that all brands owned by Axact had an interactive channel, I was responsible to create social media presence of dozens of brands on all prominent Social Media Sites (Facebook, Youtube, Twitter, Pinterest, Flickr, Answer Sites, Slideshare, Scribd, etc.). My job description included, interaction with current/potential customers utilizing social networking sites for online perception management, devising brand strategy using media metrics, using analytical tools, and to interpret this data for future directions. Other functions of my team included; social media management, blogging, article/press release submission, SEO, SEM, PPC, brand perception management, defusing or removal of negative campaigns against brands, interaction with prospective and current customers, monitoring, persona development etc.

Karachi - Pakistan

Keeping in view my achievements in 2011, I was promoted to Senior Social Media Expert position with an authority to hire more people to implement innovative Digital Marketing plan for over 40 B2B and B2C brands. I was not only responsible for setting up and maintaining of social media presence for these brands, but was also given an additional task of crawling these social media sites on various search engines against brand name search query. For this purpose, I formed a new team of 5 people, implemented all prerequisites of the plan, and achieved the target successfully.

Pakistan

For brand promotion and to take full advantage of New Media, I was delegated to explore best possible utilization of Social Media for online publicity of brands assigned to me. I developed a very unique Social Media Optimization plan which not only secured top 20 positive Google ranks for targeted brands, but also provided brands with various platforms to interact with prospective and existing customers.

In February 2007, I joined Axact as a Content Writer. I was responsible to develop content for online promotion of various brands. For this purpose, I had to write blogs, press releases, articles, Facebook statuses, tweets, answers (Yahoo & WikiAnswers), etc.

I started my career as a freelance writer and wrote hundreds of research articles on diverse topics, ranging from academic papers to keywords dense copies in compliance with search engine optimization tactics. As a writer I assured firm, concise content creation to every project assigned to me. I discontinued this profession when I had an opportunity to join Axact as a full time content writer in February 2007.

Microsoft Certified Professional, 70-210

Exam: 70-210 (Accomplished on July 31, 2004) Registration: 208877589, Validation: 606158060

Dit (Diploma In Information Technology), 80% Overall Percentage

Advanced Diploma in Information Technology, comprising of two semesters i.e. July 2002 - June 2003. Main Subjects included Data.

Bachelors Of Arts, Economics & English Literature