Sahil Sehdev Email & Phone Number

Dubai, United Arab Emirates

• Established a new process to incorporate comprehensive research and analyses into new brands, product USPs, and potential social media strategies to create a streamlined Buying team – Marketing collaboration.• Managed product listings on Shopify for 100+ brands under Adventure HQ, and coordinated web banner creations. Led to a 15% increase in conversions and E-commerce sales.• Led process optimisation to acquire digital product assets from vendors, contributing to an increased frequency of social media content resulting in 20% increase in average engagement rates and 10% increase in E-commerce sales.• Created and developed SEO content for Forever 21 and Adventure HQ across UAE, resulting in 10% increase in website impressions and engagement with the brands’ digital content.• Responsible for bringing in 7 new brands of diverse product ranges to the business, including electric bikes, electric skateboards, camping equipment etc. Resulted in a 10-15% uptick in sales and brand awareness.• Successfully negotiated favourable profit margins with suppliers and new brands being brought into the business. Resulted in a 15% increase in store and B2B sales.

Dubai, United Arab Emirates

• Launched a new website for Dubai Jewel Tower re-designing aesthetics, graphics, and copy for the website. The new website was positively received and improved engagement rates by 20% and revenue by 10%.• Created detailed factsheets for all properties handled by Al Maskan and nurtured leads generated by the sales department.• Conducted comprehensive research and analyses on property portals, trends, and keywords. Performed competitive analysis of other property management companies.• Monitored and improved key metrics pertaining to improved quality scores, higher engagement rates and brand awareness for 20+ properties.• Designed brochures and flyers for high-value properties in the region and managed 15 property listings on various local real-estate websites, as per each website’s quality score requirements• Liaised with local marketing agencies and internally led the implementation of a CRM and ERP system.

Dubai, United Arab Emirates

• Created communications, content and social media strategy for Adventure HQ in the United Arab Emirates.• Optimized Adventure HQ’s media platforms and social media accounts, contributing to increased engagement by introducing Facebook Live and Instagram story campaigns.• Optimized website and content management platform for division. Undertook extensive analyses and made actionable suggestions on social media and brand marketing strategies.

Honours Bachelor Of Arts - Hba, Culture, Communications, And Information Technology (Ccit)| Marketing | Information Technology, Cgpa: 2.91

Activities and Societies: 1) Director of a 15 member dance team called Fusion. 2) Head of Promotions for a week of events dedicated.

Certificate, Digital Communication And Media/Multimedia, Cgpa: 2.91

• Digital marketing on multiple platforms that include social media. Concepts such as SEO, SEM, CRM, Email marketing, Mobile marketing.

International Baccalaureate (Ib) Diploma, Business Management & Economics

Activities and Societies: Volunteer organizer at the TEDX club• Higher Level English, Economics, and Business Management – Top 15th.