Sally Brown work email
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Sally Brown personal email
OBJECTIVE -> STRATEGY -> TACTICSA decade of experience working on integrated campaigns with both start-ups and global brands. My main interest is in planning and executing comms programmes with clear objectives; killer, data-driven insights; a logical strategy informed by those objectives and insights; and tactics that bring the strategy to life with originality and flair. I have led both nimble, reactive PR programmes on a shoestring budget, and pan-European network coordination accounts that require long-term planning, strategy and integration with ad and media-buying agencies.Key skills • Strategic comms - insights and planning for creative integrated campaigns with tangible results• Incisive knowledge of media and consumer trends and how to win editorial attention• Creating and placing stand-out content – thanks largely to five years working with Nikon• Training and developing my teams• Pitching and winning new business
Archetype
View- Website:
- archetypenapa.com
- Employees:
- 501
- Company phone:
- +1 415 593 8400
- Company email:
- contact@archetype.co
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Comms StrategistArchetypeUnited Kingdom -
Comms StrategistArchetype Nov 2021 - PresentLondon, England, United Kingdom -
Senior Communications ConsultantHard Numbers Jun 2020 - PresentLondon, England, United Kingdom -
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Associate DirectorFrank Pr Aug 2015 - Sep 2015 -
Senior Account DirectorBrands2Life May 2008 - Aug 2015London, United KingdomWorking on mainly consumer and tech brands - such as Pinterest, Nikon and JUST EAT. Recently started looking after Harris+Hoole, so all journalist meetings now take place in lush coffee shops, and also won 118 118 Money which is proving to be a brilliant challenge. JUST EAT• PR programme across a three-year growth period which saw the company go from 20 people in an office in Edgware to 1,000 employees and a market value of £1.47bn• Proudest moments include creating the ‘Suarez’ pizza so that fans could bite back after he took a chunk out of Ivanovic (The Times, ShortList) and creating a political wing for their new ad characters and entering ‘Mr. Mozz’ into the high-profile Corby by-election (BBC News, Sky News, The One Show)• Takeaway orders went up 28% during the campaign – double the average national growth of 14%• ‘Mr Mozzarella’s Battle for Corby’ won a Sabre award for Best Guerrilla Marketing 2013• Grew the brief from traditional PR to an integrated PR and social media programme, with entertaining results such as the Twitter-sourced idea for special Star Wars May the Fourth pizzas and getting re-tweeted by Piers Morgan by offering him the job of delivery driver after CNN sacked him NIKON EUROPE• Managing a large agency team since 2009, guiding Nikon’s network of 23 European markets through everything from confidential product launches to big, creative momentum campaigns• Designer collaboration with J. W. Anderson to create an exclusive leather camera bag took the Nikon 1 brand onto the pages of Vogue, Elle, Grazia and GQ for the first time• Our ‘Big Hands’ multi-city stunt to launch the Nikon 1 camera took the PRCA award for Best Consumer Campaign in 2012. The Christmas after our launch stunt, the camera outsold the previous category leader by a ratio of 2:1PINTERESTRaising awareness and educating the UK by profiling the execs and pinners, and increasing the reach of the brand by working with top trendsetters and cultural institutions -
Lifestyle ManagerTen Lifestyle Management 2006 - 2008Booking fun things for rich people -
Lifestyle ManagerQuintessentially 2006 - 2007Booking ridiculously fun things for ridiculously rich people
Sally Brown Skills
Sally Brown Education Details
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Wolverhampton Grammar School4 A Levels, All Grade A, 10 Gcses, All Grade A*
Frequently Asked Questions about Sally Brown
What company does Sally Brown work for?
Sally Brown works for Archetype
What is Sally Brown's role at the current company?
Sally Brown's current role is Comms Strategist.
What is Sally Brown's email address?
Sally Brown's email address is sa****@****ypr.com
What schools did Sally Brown attend?
Sally Brown attended University College London, U. Of London, Wolverhampton Grammar School.
What are some of Sally Brown's interests?
Sally Brown has interest in Children, Gadgets, Technology, Social Media, Photography, Running, Animal Welfare, Arts And Culture, Charity Work.
What skills is Sally Brown known for?
Sally Brown has skills like Integrated Marketing, Photography, Media Relations, Social Media, Public Relations, Reputation Management, Strategic Communications, Corporate Communications, Copywriting, Crisis Communications, Press Releases, Digital Marketing.
Who are Sally Brown's colleagues?
Sally Brown's colleagues are Ashley Ong, Lina Svennerlind, Holly Jefferies (Neé Lynn), Kieara Rivera, Ahmad Rizal Rizal, Nam Đỗ, 花诗语.
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Sally Brown
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