Sam Atkinson Email & Phone Number

Europe

• Responsible for recruiting and developing a highly effective Pan-E.U sales team, successfully growing specialized product categories within the biggest ECom businesses.
• Developed and implemented a 5-year SBP, setting and driving topline + bottom-line targets, leading regular strategic business reviews with most important wholesale partners, overseeing cross-function teams’ output
• Profile consisting of Amazon, ASOS, Zalando, Otto, About You and other Key ECom Accounts

North Europe

• Managing a sales team responsible for focus/high-growth potential categories (ACC + FTW) in the U.K, while initiating new strategic relationships with important European partners for future development
• Managed a group of sales agents while up-skilling internal Account Managers in specialized product categories
• Account portfolio consisting of TK Maxx, NEXT, Shop Direct, Frasers Group in addition to many others
• Winner of Levi’s 2020 Impact Award for Remapping Wholesale

London, United Kingdom

• Responsible for the ongoing development of Levi’s wholesale business with Key Online, and Department Store Chain Accounts throughout U.K profile (with some cross-over into Europe).
• Managing a portfolio of 6 Key Accounts (including Selfridges and JD Sports Group)
• People management (direct reports) through key door staffing + seasonal pop-ups
• Effective facilitation of important strategic planning and project execution

London, United Kingdom

• Responsible for the ongoing development of Levi’s wholesale business amongst Online, Chain, and Independent Retailers within the South U.K account profile (including London) in addition to nationwide projects.
• Managing a portfolio of over 70 accounts (+$5million with consistent YOY growth), successfully driving sales through development of existing business and opening desirable prospects
• Heading up Commercial Seeding wholesale, working with brand equity building organizations (such as Soho House), negotiating contracts, and maintaining mutually beneficial relationships

South, United Kingdom

• Working as a part of the Brand Environment Team (Brand Marketing), responsible for driving campaigns to ensure the highest level of brand visibility and maximizing brand equity across Retail and Wholesale.
• Field based (South U.K/London) covering over 100 sites, delivering excellence in creative/commercial visual merchandising to all Levi’s stores and wholesale accounts, while identifying opportunities and maximizing sales

Edinburgh, United Kingdom

Planning and installing any window changes, floor moves, marketing activities and staff training around new information/products alongside the marketing team.

Edinburgh, United Kingdom

Gold Coast, Australia

Shop assistant with key holder responsibilities for the second largest surf clothing retail clothing company in Australia. Main duties included opening/closing store, merchandising, cash handling, stock placement and customer service.

Queensland, Australia

Worked from both Brisbane and Gold Coast offices as a sales representative on an energy retailer portfolio (Integral Energy). Involved in direct sales through one-to-one contact with potential clients.

Bachelor Of Commerce (Bcom), Marketing/Sales Management, General

Activities and Societies: Surfing, Rugby, Football, Skiing, Swimming and Golf

Certificate In Web Site Design, Web Page, Digital/Multimedia And Information Resources Design, A-

Bachelor Of Commerce (Bcom), Marketing/Marketing Management, General

Activities and Societies: Surfing Team, Skiing

Bachelor Of Physical Education (Bphed), Sport And Leisure Studies

A Bursary

Activities and Societies: ‘A’ Bursary Year 13 and Higher School Certificate Year 12 School Prefect and Bagpipe Major Year 13 Member of.