• Corporate and Employer Branding: Led the overhaul of the company website, focusing on user experience and functionality, while managing global content updates. Enhanced employer branding by streamlining onboarding processes, organizing orientation activities, creating an employee handbook, and building a talent ecosystem through partnerships with schools and training institutions.• Process Optimization and Cultural Transformation: Conducted cross-departmental workshops to improve processes and established service SOPs and staff FAQs. Founded WITS College, offering courses on industry trends, technical skills, and management, while fostering a developer community to facilitate knowledge sharing and skill development.• Digital Innovation: Spearheaded the launch of the "Chat8855" chatbot, integrating GenAI, RPA, and No-Code tools to enhance employee services. Improved recruitment processes through internal No-Code PoCs, gathering user feedback to refine system functionalities and provide career consultation.

• Strategic Planning and Operations: Contributed to the development and execution of strategic initiatives, optimized lean operations, and participated in supplier evaluations to improve cross-departmental collaboration and efficiency.• Product and Supply Chain Management: Managed the coffee supply chain, ensuring timely delivery by aligning production plans with sales forecasts and operational data, while maintaining optimal inventory levels.• Financial Support and Executive Reporting: Assisted the CFO in consolidating business performance metrics and user engagement data for executive presentations. Worked closely with the CEO on fundraising efforts and strategic financial planning.

• Marketing Leadership: Managed the marketing department and a team of 7 in Vietnam, overseeing both on-site and remote operations to ensure seamless execution of marketing strategies.• KOL and Affiliate Marketing: Built and maintained relationships with over 1,000 influencers and live stream hosts, driving referral marketing and sponsorships. Developed a media partner network on Facebook and Instagram to enhance client exposure and engagement.• Performance Marketing: Supervised paid media campaigns across Facebook and Google, optimizing budget allocation to maximize advertising effectiveness and return on investment.

• Project Management and Strategic Partnerships: Led the management of three projects (crypto games and a payment dApp), defining specifications and timelines to meet business goals. Established partnerships with over 10 organizations in Taiwan's blockchain ecosystem, including a collaboration with ACCUPASS for SELF token payments.• Marketing and Community Building: Launched and executed online marketing strategies, growing a community of over 45,000 users and gaining 9,000+ WeChat subscribers. Organized 5+ offline events to promote SELF tokens, engaging with 1,000+ users to drive adoption.• Executive Collaboration and Thought Leadership: Reported directly to the CEO, supporting fundraising and strategic planning. Delivered a TEDxTainan talk on blockchain’s future, using science fiction to illustrate potential technological advancements and lifestyle changes over the next decade.

• Department Leadership and Operations: Led the Operations and Data Solutions departments, managing a team of 8 to achieve business objectives. Recruited over 15 members, tracked KPIs for 20+ employees, and organized 30+ internal activities to boost team cohesion and productivity.• Strategic Partnerships and Subsidiary Setup: Represented the company in the Microsoft Accelerator Beijing Program (admission rate of 1.89% from 1,000+ enterprises), developed the local team, engaged with 10+ investors, and successfully established the Beijing subsidiary.• Client and Executive Management: Led three Proof of Concept (PoC) projects with key clients, generating $3M in revenue. Reported directly to the CEO, providing crucial support in fundraising and strategic decision-making.

• AI/ML Platform Development and Process Optimization: Contributed to the development of an automated AI/ML platform across 5+ projects, improving efficiency and scalability. Implemented 5+ processes and systems to streamline office operations, enhancing workflow efficiency and addressing team needs.• Human Resource Management: Recruited over 8 team members, tracked KPIs for 15+ employees quarterly, and organized 10+ internal activities, including training sessions, team-building events, product launches, and annual meetings to strengthen team engagement.• Executive Support: Provided executive support by managing the CEO’s workflow, priorities, and special projects, while consistently identifying and implementing improvements to enhance organizational efficiency and effectiveness.

Data Science PoCs: Led 5+ Data Science Proof of Concept (PoC) projects with top-tier clients, including Softbank, Canon, and Honda, generating $6M in revenue.

Softbank Innovation Program: Participated in the 2016 Softbank Innovation Program as a 1st Round Winner (global admission rate of 4.62%) and successfully led 2 Data Science PoCs.

• Account and Partnership Management: Developed and executed integrated marketing communication plans for 5+ clients, including Gogoro, Hotels.com, DHL, Ford, and Hyatt. Coordinated with sponsors and media partners to ensure successful fulfillment of barter agreements.• Content Marketing: Reviewed and proofread all social media posts and PR articles, ensuring accuracy and alignment with brand guidelines before publication.• Event Planning: Contributed to the development of 10+ event concepts, proposals, and detailed plans, following client briefs to deliver impactful and successful events.

• Social and Content Marketing: Increased Facebook page subscriptions by 500+ in 3 months through targeted social media strategies. Reviewed and proofread all social media posts and PR articles to ensure accuracy and alignment with brand messaging.• Branding and Event Planning: Developed and adapted brand guidelines for online channels and POSM, ensuring consistent representation. Contributed to the creation of event concepts and organized 5+ company events, including annual meetings, team-building activities, and press conferences.• Website Management and Education: Managed the official website and curated a column focused on educating the public about 50+ technical terms in the ICT industry.