Sam Diserens Email & Phone Number

California, United States

San Francisco Bay Area

- Working with Google Clouds SMB Demand Generation team- Strategizing campaigns and roll outs for global initiatives- Building and launching outbound and inbound campaigns to be adopted by regional teams- Partnering with sales to ensure flawless roll out and execution- Fine tuning targeted account lists to ensure quality leads are coming into our funnel

San Francisco Bay Area

- Managing all marketing automation projects, communicating the timelines and meeting all the deadlines for client (Google)- Creating tactical marketing plans for specific campaigns in collaboration with cross-functional teams, and successfully managing the execution of those plans- Partnering with field marketing and customer experience organizations to design local and national marketing programs across multiple channels- Working with team to review program requirements and identify areas of optimization, update progress on email marketing campaign and programs- Partnering with marketing and technical teams to provide data-driven solutions and recommendations in support of critical business needs and goals- Assessing ad hoc analytic project requests and determining the best approach and team members to support- Advising marketing operation team on data requirements necessary to perform the desired analysis- Ensuring data findings are appropriately visualized in a way that will resonate with Google stakeholders and clearly highlight implications

California, United States

- Consulting for nationwide companies, as well as start-ups in the Bay Area, to optimize their marketing efforts.- Specializing in the development of marketing plans, content creation, marketing automation (Marketo, HubSpot, etc..), and overall outreach strategies.

- Successfully developed and implemented various social, digital, print and video marketing strategies to achieve objectives and meet goals.- Worked with managers, VP, and c-level staff to identify areas of potential growth and to develop communication and marketing programs for targeted markets and audiences.- Developed and managed website, social media, online content, and physical materials to ensure the Arborwell brand was effectively promoted to the defined target audiences.- Initiated special campaigns including, but not limited to direct mail and e-mail campaigns.- Developed and managed advertising and all promotional materials while working at Arborwell to ensure appropriate brand standards were followed.- Managed the specific marketing and promotion budget with the regional managers, Vice President, and President.- Developed proposals throughout the year for areas of improvement and new initiatives.- Developed and maintained effective and professional Arborwell practices and community information.- Developed and managed a cost to return on investment (ROI) for all promotional activities to support appropriate resource utilization, campaign proposals, and annual budget preparation.

San Francisco Bay Area

Hayward, California

Hayward, California

Bachelor'S Degree, Marketing

Activities and Societies: Menlo Rugby Team

Marketing

Marketing