Corporate Digital Marketing Head, Corporate Insight Leader
CurrentLeading the corporate digital marketing and data driven marketing platform development. And also take charge of market research department for MengNiu group.
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Sam Liu is listed as Mengniu Dairy Group - Digital Head, Insight Leader at Mengniu Dairy Group, based in Chaoyang District, Beijing, China. AeroLeads shows a matched LinkedIn profile for Sam Liu.
Sam Liu previously worked as Corporate Digital Marketing Head, Corporate Insight Leader at Mengniu Dairy Group and Digital Consulting Group Head at Cheil Pengtai. Sam Liu holds Master'S Degree, Business Administration And Management, General from Bit.
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Sam Liu is a Mengniu Dairy Group - Digital Head, Insight Leader at Mengniu Dairy Group. He possess expertise in market research, customer insight, analytics, marketing research, segmentation and 10 more skills.
Listed skills include Market Research, Customer Insight, Analytics, Marketing Research, and 11 others.
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Beijing
Leading the corporate digital marketing and data driven marketing platform development. And also take charge of market research department for MengNiu group.
Beijing
Lead the service of data driven marketing and performance marketing to Samsung and Non Samsung, including Consulting, Planning, CRM operation, Campaign, eCommerce, creative etc
Beijing
Commercial Strategist, in charge of Acxiom Insight & Modelling team, and also taking charge of some premier accounts of CRM & Big Data marketing, such as Unilever DMP and Ponds CRM, WanDa CRM, EverGrande CRM.
Shanghai
Lead and Coach the Market Insight teamPeople Management & Talent Development. Whole team members: 69 personsFacilitate the Marketing Excellence Manager to conduct marketing competency training / learning sessions.Lead and Facilitate Annual Strategic Business Planning
Beijing
Sales Development and Account Management of Nielsen north region.Actively explore business opportunities to help BJ RMS gain new business Drive client satisfaction by providing insights and actionable recommendations to their business operation.Division & People ManagementFinancial Management and achievement control.Key Clients Served: TingHsin Group.
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Sam Liu works for Mengniu Dairy Group.
Sam Liu is listed as Mengniu Dairy Group - Digital Head, Insight Leader at Mengniu Dairy Group.
Sam Liu is based in Chaoyang District, Beijing, China while working with Mengniu Dairy Group.
Sam Liu has worked for Mengniu Dairy Group, Cheil Pengtai, Acxiom China, Master Kong Holdings Co. Ltd., and Nielsen.
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Sam Liu holds Master'S Degree, Business Administration And Management, General from Bit.
Sam Liu is listed with skills including Market Research, Customer Insight, Analytics, Marketing Research, Segmentation, Quantitative Research, Consumer Behaviour, and Fmcg.
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