Who is Arijit Samanta? Overview
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Arijit Samanta is listed as Marketing Product Data Manager at Next, based in Milton Keynes, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Arijit Samanta.
Arijit Samanta previously worked as Product Data Manager at Next and Senior Data Engineer at Zilch. Arijit Samanta holds Bachelor Of Engineering (B.E.), Computer Science & Engineering, First Class from Visvesvaraya Technological University.
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Next
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About Arijit Samanta
Arijit Samanta is a Marketing Product Data Manager at Next.
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7 roles
Arijit Samanta work experience
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Product Data Manager
CurrentAs a Product Data Manager at Next PLC, I led the development of a scalable Product Data Platform to manage and optimize product data delivery across 70+ countries and key global marketing platforms, including Google, Meta, Snapchat, and TikTok. Managing a team of 4 professionals, I played a crucial role in streamlining data processes, improving accuracy, and driving campaign performance.Key Achievements:Built a Scalable Product Data Platform:Designed and implemented an in-house platform to centralize, process, and validate product data, ensuring seamless integration with international marketing channels.Automated data workflows, improving efficiency by 30% and reducing errors in campaign delivery.Optimized Multi-Channel Marketing Feeds:Delivered platform-specific, enriched product feeds for global campaigns, reducing listing errors by 25% and boosting engagement metrics across platforms.Partnered with marketing teams to refine feed quality for Google Shopping, Meta Ads Manager, Snapchat, and TikTok, driving higher ad relevance.Managed Global Product Data Operations:Oversaw the handling of 10+ million SKUs, ensuring compliance with diverse international standards and localized data requirements.Improved product categorization and taxonomy accuracy, enhancing search relevance and campaign performance.Leadership and Collaboration:Directed a high-performing team of 4 data engineers and analysts, implementing agile workflows and fostering a culture of innovation and collaboration.Collaborated with cross-functional teams and external stakeholders to align data strategies with broader business objectives, leading to a 10% YoY improvement in campaign results.Designed the platform to support future market expansion and additional advertising channels, ensuring scalability and adaptability.
Oct 2023 - Present
Senior Data Engineer
Aug 2022 - Sep 2023
Senior Data Engineer
Feb 2017 - Jul 2022
Consultant
Sep 2015 - Feb 2017
Nov 2013 - Aug 2015
Systems Engineer
Mar 2011 - Nov 2013
1 education record
Arijit Samanta education
FAQ
Frequently asked questions about Arijit Samanta
Quick answers generated from the profile data available on this page.
What company does Arijit Samanta work for?
Arijit Samanta works for Next.
What is Arijit Samanta's role at Next?
Arijit Samanta is listed as Marketing Product Data Manager at Next.
Where is Arijit Samanta based?
Arijit Samanta is based in Milton Keynes, England, United Kingdom while working with Next.
What companies has Arijit Samanta worked for?
Arijit Samanta has worked for Next, Zilch, Accenture Ai, Deloitte, and Synchrony Financial Formerly Ge Capital Retail Bank.
How can I contact Arijit Samanta?
You can use AeroLeads to view verified contact signals for Arijit Samanta at Next, including work email, phone, and LinkedIn data when available.
What schools did Arijit Samanta attend?
Arijit Samanta holds Bachelor Of Engineering (B.E.), Computer Science & Engineering, First Class from Visvesvaraya Technological University.
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