• Achieved double digit year-over-year growth in both engagement and reach for several brand partners. • Exceeded industry benchmarks for all partners on all channels.• Developed social media strategies for the agency and its clients and partners. • Led a high-performing team of nine to deliver incredible results.

Venturepark Voice (formerly Newsworthy Co.) created content that worked (without the work). We drove the metrics that matter by developing expert editorial content customized for brands, including:• Strategy development and content planning• Content creation for websites and newsletters• Management and measurement of content programsNewsworthy Co. Inc. was acquired by Arlene Dickinson in March 2021.

The Bullet's morning news blast delivered premium content directly to readers' inboxes, cutting down the time it took to get caught up on current events. We scoured the web for topical headlines and compiled them into a must-read and lighthearted digest to start the day.• Helped develop the brand voice and newsletter strategy• Grew list to 50K+ subscribers • Helped conceive and launch two new editions: The Weekend Shot (focused on lifestyle content) and The Long Shot (explainers)… Show more The Bullet's morning news blast delivered premium content directly to readers' inboxes, cutting down the time it took to get caught up on current events. We scoured the web for topical headlines and compiled them into a must-read and lighthearted digest to start the day.• Helped develop the brand voice and newsletter strategy• Grew list to 50K+ subscribers • Helped conceive and launch two new editions: The Weekend Shot (focused on lifestyle content) and The Long Shot (explainers) Bullet Daily Media Group Inc. was acquired by Arlene Dickinson in March 2021. Show less

Freelance editor, writer and digital consultant for companies across North AmericaPast and present clients include: "House & Home"; "Chatelaine"; "Best Health"; coveteur.com; ivillage.ca; BioNews Services, LLC; The Bullet Daily Media Group Inc.

• Developed new social media and social content strategy for company's network of news sites• Helped launch the company's new forum initiative• Oversaw a team of writers, social media managers, columnists, and community editors• Developed tactics that improved both organic search traffic and social referral traffic

• Responsible for the creation and execution of the lifestyle digital strategy and social media strategy• Oversaw the slice.ca site redesign, leading to a 665 per cent growth in traffic• Managed a million-dollar content budget• Hired, trained and mentored junior team members• Developed large-scale multiplatform projects, including "Big Brother Canada"

• Contributed compelling content to Shaw Media's lifestyle sites, including HGTV.ca, slice.ca and foodnetwork.ca.• Created engaging digital content plans for some of Shaw Media's most popular television programs• Received certificate in Agile and Open Agile training

Responsible for all health and fitness content for sweetspot.ca, including the strategic direction of the SweetFit section.

Assigned and edited content submitted by freelance writers for all sections of sweetspot.ca.

Assisted senior editors with event coverage, content creation and invoice management.

Responsible for writing newsletters and articles for all sections on sweetspot.ca.