▪ Performed Consumer Behaviour Analysis for Gel Caps in Modern trade format▪ Aptly suggested marketing techniques to drive emerging segment▪ Recommended marketing & positioning strategies to trigger stimulus

▪ Researched & analyzed new categories for Reliance private label format ▪ Proposed recommendation based on Nielsen data and Reliance analytics tool▪ Successfully devised strategies for bridging gaps in current sales of private label in both Modern and General Trade accounts▪ Suggested modifications in design & packaging of existing products ▪ Conducted Retail Audits in various Reliance value format stores▪ Mapped presence of competitors’ private labels across various retail… Show more ▪ Researched & analyzed new categories for Reliance private label format ▪ Proposed recommendation based on Nielsen data and Reliance analytics tool▪ Successfully devised strategies for bridging gaps in current sales of private label in both Modern and General Trade accounts▪ Suggested modifications in design & packaging of existing products ▪ Conducted Retail Audits in various Reliance value format stores▪ Mapped presence of competitors’ private labels across various retail space ▪ Gauged buying behavior of customers for private labels across retail brands▪ Recommended product assortment for multiple bricks in both manufacture brands and private label Show less

▪ Maximized resource utilization through extensive troubleshooting ▪ Assured quality maintenance of network provided in the 1st priority areas▪ Regained 1st position in various market root drives▪ Achieved network quality above 99% and reduced discrepancies to 1% on weekly basis. ▪ Successfully reduced call drop rate through clearing red flags

▪ Explored & activated new accounts and channel opportunities accelerating growth & achieving desired sales from 40% to 70%▪ Successfully won multiple government tender bids through correct BOM ▪ Created brand visibility across websites and the social media platforms▪ Built new direct sales gateway in various public sector undertaking under DGS&D rate contract