Sole responsible for developing the Financial Services vertical, expanding the company's focus from Government.Owned the multi-departmental and stakeholder relationship with RBS. Orchestrated account mapping, intelligence gathering and responsible for growth of revenue.Drafting, ongoing refinement and delivery to internal board of plan-to-market for the full suite of IaaS / PaaS into the financial service and retail verticals, including product, market and competitor analysis. Full cycle new business generation into Enterprise and Tier 1 banks / FS institutions, pitching to C-level business and tech owners.Multiple internal stakeholder management and collaboration with pre-sales, CTO, sales management, MD, Engineers and procurement. Organisation of key events to generate new business prospects and build the brand, including highly successful breakfast briefing series at The Gherkin and partnership events with Google.

1st hire by the CEO/CTO, responsible for taking Tamago-DB, a niche SaaS ATS, to market.Development of initial sales strategy in Asia, Europe, Middle East including collateral, pricing and refinement/packaging of product for sale.Business development calls, meetings, closing of prospects, project management, onboarding and go-live of the very first client onward.Development of customer base to include the Manpower group and many others, spanning 7 countries.Hiring of initial staff with CEO/CTO, growing the team to 6 within the first year, and subsequent development of staff within organisation including direct reports such as account managers.Formulation of contracts, legal negotiations, third party partnership agreements.Use of Pivotal Tracker to work closely with CTO in assessing the USPs and market positing of SaaS product; developing the software's features in tandem with client feedback international sales strategy.

Consultancy role for the restructure and key relationship engagement of the mobile phone category of Jumia Nigeria, the cornerstone of Rocket Internet's billion dollar African e-commerce venture.Managing a team of 5 buyers accountable for 35% of the company's revenues. Restructuring of pricing and supply chain, including importation of goods.Management of direct relationships with brands such as BB, Nokia and Samsung, nurturing trade marketing relationships, exclusive deal and product launch negotiations. With an additional commercial planner, mobile was taken from behind its previous year to exceeding its 5x 2014 growth strategy in just 3 months.

£500k - £10m per deal, innovative, creative sales with international corporates and enterprises including O2, Aviva, Mastercard, Rocket Internet, including ownership of a large 18 month game changer which redefined Amazon’s relationship within the insurance industry.Market mapping, ‘go-to’ strategy and execution to meet £13m annual NB target within self-scoped new markets.Developing and analysing new use cases, market sensitivity and sales strategy for Amazon ‘cash’ codes, including delivery mechanism (e.g API, integration with 3rd party software, mobile), economic variables and their relationship to end user experience. Construction and analysis of economic profitability models to drive correct strategic decisions. Subsequent presentation to SVPs of Amazon US in order to green light business opportunities. 1-2 weekly mentorship from senior Amazon US Finance Director on structuring correct business decisions through analysis of risk vs opportunity.Leveraging of multiple departments (Cloud, Mp3, API, Amazon Local, Webstore) to overcome commercial obstacles.

Hired by CareerCross CEO to launch CareerLingual to boost value of upcoming acquisition of parent company.Full P&L responsibility.Developed business from scratch with key industry corporations and recruitment/ad agencies. Hired and trained 6 staff throughout Europe and Japan. In-depth research, ongoing analyses & reportage of market trends and business performance.

Progressed to sales manager, flown to Canada & USA to report on efficiency of sales staff, management, strategy, training and execution.Retraining of staff, hiring/firing, re-drafting of strategy and winning of key new business relationships across said territories.

Freelance Copywriter/ Ghost-writer for a number of projects including http://www.bookavilla.com (full content for site).In addition, dozens of articles ghost-written for a variety of global publications - as well as several books - in the realm of self-help and personal development.

Timeshare sales. Say no more.