Sameena Ahmed Email & Phone Number

Responsible for setting the overarching communication strategies across SSE Energy Retention, Home Services and Broadband, with specific responsibility for achieving Energy Retention and Cross-Sell targets, delivering long term value to the business

Responsible for delivering the SSE Broadband Marketing Communication Strategies, Planning and Creative Execution to achieve cross-sell targets to our Energy customer base.

Responsible for the delivery of the largest CRM programme for SSE – the Smart Meter Rollout

Responsible for defining the display marketing strategy for Prime Video across gaming platforms and Smart TVs

Responsible for managing the outsourced Field Sales operation which consisted of 400 agents working across the UK in over 30 shopping centres /venues and residential canvassing

Responsible for managing the digital and physical subscription sales and marketing strategy through telemarketing, email and field sales

Responsible for the development of 'lead referral' partnerships including MBNA and Santander, to ensure all revenue opportunities were maximised through direct mail, outbound telemarketing, contact centre referrals and email