• First year set up and operationalized offices in Kenya, while growing load factors from 40 to 60% average per months within the first 6 months. Achieved this by using dynamic pricing which ensured Oman Air remained competitive in a new market, and by leveraging govt. relationships to ensure all necessary requirements for efficient and effective operations.• Achieved KPI’s including revenue (+35%), passenger (+27%) and atv(+6%) targets by diversifying segments, channels and destinations sold in successive years.• Year on year growth of ATV, online sales contributed to exceeding 2019 KPI targets by over 30%. This was achieved by ensuring the small team was effectively following up on sale opportunities while reducing costs.

• Working together with the global and the regional product specialists, Divisional, Marketing and Product management to fulfil the customer needs in the best possible way.• Tasked with achieving the sales target (+1%), developing new business opportunities, and growing sales opportunities in Eastern Africa.

• Achieved year on year growth of over 20% for 5 straight years by leveraging the airlines growing network and ensuring a diversified sales portfolio through sales team focus and dynamic pricing. • Achieved revenue target for the assigned agent portfolio.• Led the sales team of 5 and ensuring focus on the company objectives, by creating and assigning budgets.

• Achieved year on year growth of over 20% within the assigned sales portfolio by diversifying the sales portfolio. • Grew overall airline market share within the assigned portfolio (20%)

• Carried out market and route evaluation studies for strategic route expansion of the airline in Sub-Saharan Africa, which led to 2 new destinations in eastern africa.• Managing the Performance Linked Bonus scheme for the ECA region by coordinating between station heads and head office.• Managing the Corporate Incentive Approval process for the region resulting in less turnaround time and reduced losses compared to PY.

• Assist & coordinate in the successful set-up and launch of flights to & from Nairobi & Doha.• Successfully set-up a reservation call centre based in Nairobi..• Assist stations within the region in day to day or long term planning with the aim of achieving set targets within set deadlines.• Develop email marketing strategy, based on knowledge of the establishments’ policy, nature of market and cost factors, with the aim of increasing the company’s presence on the internet.• Evaluate each station within the region using a dashboard to gauge effectiveness on KPI’s ( Key Performance Indicators).

• Develop marketing strategy, based on knowledge of the establishments’ policy, nature of market and cost factors.• Evaluate monthly revenue and traffic results per distributor and take corrective measures as required to retain / sustain / grow market share and thus revenue. Evaluation includes analysis on revenue and passengers on total and per cabin, individual routes, yield per cabin type, class mix per cabin type, MIDT per route / region (for current and future) and trend analysis as compared to previous year.• Coordinate and publicize marketing activities to promote products and services.• Analyze business development and consult trade journals to monitor market trends and determine market opportunities for products and services.• Coordinate promotional activities and shows to market products and services.• Market Research - Consult with sales personnel to gain advice regarding the types of products and services that are expected to be in demand. • Evaluate, initiate, and direct sales activities aiming at improving the revenue and traffic results whilst being proactive in contributing ideas on past , current and future trends and developments towards achieving long and short term goals.

• Evaluate, initiate, and direct sales activities aiming at improving the revenue and traffic results whilst being proactive in contributing ideas on past , current and future trends and developments towards achieving long and short term goals.• Execute, as per the agreed sales strategy of maximum corporate focus, the established call plan of 20 calls a week to maximize / organize field activity for minimum travel and maximum calls using the available time efficiently. Ascertain call effectiveness and improve sales focus on a weekly basis.• Achieve the set revenue targets by maximizing the best yield / volume mix whilst determining the market potential and exploiting market opportunities with all available resources.

• Plan, describe, arrange and sell itinerary travel packages and promotional travel incentives offered by the organization.• Converse with customers to determine travel dates, financial considerations and accommodations required.• Compute costs of travel using computer and organisations tariff books.• Book transportation using computer terminal.• Provide customer with brochures and publications containing travel information.