Sameer Ahmed Email & Phone Number

Mississauga, ON, CA

Toronto, Ontario, Canada

Oakville, Ontario, Canada

• Developed a strategic approach to strengthen market positioning, effectively communicating the value proposition of the B2B SaaS product portfolio including DSP programmatic advertising and data products across.
• Managed a comprehensive B2B marketing plan for the fiscal year, enhancing industry expertise through data driven storytelling, engaging in digital and social communication, executing product launch and performed growth.
• Executed SaaS product marketing strategies with GTM messaging and sales enablement copy to enhance training resources, marketing collateral, case studies, and industry insights - developing a library of accessible.
• Maintained structured communication with Product Management teams to build the product roadmap resulting in new channels of cross-functional collaboration.
• Conducted competitive analysis, consumer feedback and market research within the evolving programmatic advertising industry leveraging AI and cloud-based technologies to elevate product position and brand messaging.

Toronto, Ontario, Canada

• Managed client accounts working on providing data-driven marketing campaign solutions resulting in an increase in client spending within a year.
• Led the end-to-end development of a new B2B service by managing a cross-functional team of designers, content creators, web developers and stakeholders from inception to implementation focusing on conducting.
• Implemented a CRM for B2B clients resulting in an increase direct responses, reengagement and growth marketing tactics for sales team which lead to an increase in revenue from warm and hot leads.
• Setup a Google Analytics dashboard to identify product features that correlated with customer attrition, leading to interventions that generated an increase in digital engagement.
• Produced digital marketing strategies such as email newsletters, website content, paid advertising campaigns, digital media, presentation proposals and improved brand presence.

Toronto, Ontario, Canada

• Built marketing research deliverables such as reports and analysis involving industry trends, consumer behavior and target markets for a new service through data mining, developing data visualization models, conducting.
• Created innovative strategies for implementing new websites by conducting research and analyzing competitor trends, resulting in the successful design of a website that surpassed projected traffic expectations.
• Enhanced social media strategies by developing reports on current best practices, leading to a notable increase in user migration and interactions.
• Spearheaded research meetings with potential vendors and clients, building successful connections and key developments for the new service offering.

Hamilton, Ontario, Canada

• Assisted in the branding process through designing a new website and increasing engagement on social media channels to improve brand awareness and create stronger relations with existing clients.
• Demonstrated excellent time management through organizing community events and over 10 B2B networking seminars for SaaS startups which resulted in over 300 participants on average and helped them secure seed funding.
• Designed and developed impactful marketing materials such as posters, banners, paid ads, social media posts to increase brand awareness of the park.
• Assisted in the implementation of a new brand strategy by conducting one-on-one meetings with clients for feedback to champion MIP’s new strategic direction resulting in an increase in client overall satisfaction with.

Toronto, Ontario, Canada

• Analyzed and valuing equities, fixed income and OTC securities by delivering prices through multiple vendor provided services such as Bloomberg, Thomas Reuters, JP Morgan Pricing Direct and more.
• Microsoft Excel skills were enhanced in this job through organizing, managing and generating client reports as well as excel based tools used to improve team function on providing in depth valuations for clients.
• Generated personal growth providing me with extracurricular opportunities such as writing for the State Street Newsletter that improved my writing skills.

Oakville, Ontario, Canada

• Conflict management dealing with customer complaints and issues
• Improved my teamwork and time management skills to ensure everyone was able to cohesively work together to find, fix and order products for customers on time and without complications. T
• Built work ethic skills when dealing with busier promotional days (Boxing Day, VIP sales etc.) in order to increase efficiency and aid for the team and customers.

Honours Bachelor Of Commerce

Master Of Business Administration - Mba