Associate Media Manager, Social Planning/ Buying
Atlanta, Georgia, United States
- Build and execute large scale campaigns across social media platforms (Meta, X, TikTok, LinkedIn, Pinterest, Snapchat).- Implement daily budget optimizations for campaigns based on brand KPI’s to improve performance.- Report on campaign performance weekly detailing how KPIs perform against benchmark and provide a recommendation on what type of creative to continue to run.- Actualize campaign spend at the end of the flight reallocating undelivered to future campaigns.- Work closely with social platform and client representatives to manage campaign plans and creative delivery.- Lead weekly status meetings with internal buying and planning teams