Sammi Chiang Email & Phone Number

Paris, Île-De-France, France

Taipei City, Taiwan

• Analysing the business to establish a long term plan• Social media content creating and designing • Establishing seasonal session plan and executing

Singapore

• Image and grooming coaching • Manners and etiquette coaching • Personal shopping and wardrobe auditing• Personal makeup artistry• Defining short/long term brand strategy based on consumer and market insights, commercial analysis and trending opportunities• Ensuring the creative and innovative deliverables (campaign, events, tool kit) to be implemented by the marketing teams• Monitoring and analysing media coverage and taking actions when needed• Planning, prioritising and executing brand awareness initiatives from ideation to implementationKey Achievements• Monthly sales increase 60% in six months from a one-man team to a group of 4. Sales increase of 100% in first quarter of 2018. • Facilitate training and workshops • Design personalized syllabus for clients• Conducted a workshop for Singapore Women Festival 2018• Gave a talk for NTU 2019 Lifehacks- Career Fair Edition

Taipei City, Taiwan

• Directed retail operations for two retail stores• Managed a team of 10 sales representatives• Guided and improved retail staff skills through training programs• Analysed sales data to backup revised resources allocation plans• Developed weekly visual merchandising plans• Designed and implemented retail marketing projects through in-storeactivities, promotions and events planning• Reviewed cross-channel media materials with marketing team toensure consistent messaging in-store and online• Led public relations tours from China media that increased awareness overseasKey Achievements• Initiated and set up the ‘Great Singapore Sale 2016’ promotion(Cleared 50% of the quarterly inventory in one month)• Created weekly pop-up book booths to attract museum visitors (+20% average increase in daily sales)

Singapore

• Composed visual merchandising strategies by creating high converting displays using colours and textures• Coordinated and ordered the merchandise from warehouse to balance stock status• Appointed customer service lead in charge of solving issues related to damaged stocks, reporting to office• Developed and sustained relationships with existing and new clients• Fed future buying trends back to buyers

• Targeted and built strong relationships that fostered sales revenues through continuous personal guidance• Supported VIP customers, in charge of clothing selections and sales & marketing programs development• Researched and identified upcoming fashion trends• Conducted weekly stock status updates and sales analysis

Taipei

• Supervised special projects implementation and budget allocations• Commissioned photographers and illustrators• Participated in the creative brainstorming process

Taipei

• Assisted shoppers in finding the goods and products, gave advice and guidance on product selection to customers and was responsible for dealing with customer complaints.• Received and stored the delivery of large amounts of stock, was involved in stock control and management, and worked within established guidelines, particularly with brands.• Responsible for processing cash and card payments, balancing cash registers with receipts and managing discrepancies and problems.• Kept the store tidy and clean, attaching price tags to merchandise on the shop floor, arranging shelves with merchandise and up to date with special promotions and putting up displays.

Master'S Degree, Fashion Communication And Styling

Activities and Societies: Accomplished men's wear shooting, women's wear shooting as a magazine columns and final shooting theme.

Bachelor'S Degree, Communications Management

Activities and Societies: Took Summer internship in China Television Company, Ltd., of Sales Department.

Diploma, International Business