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Sammy S. Email & Phone Number

Director Of Product Marketing at ENOVATE天际汽车
Location: Jiading District, Shanghai, China 9 work roles 2 schools
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Current company
Role
Director Of Product Marketing
Location
Jiading District, Shanghai, China
Company size

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Sammy S. is listed as Director Of Product Marketing at ENOVATE天际汽车, a with 17 employees, based in Jiading District, Shanghai, China. AeroLeads shows a matched LinkedIn profile for Sammy S..

Sammy S. previously worked as Marketing Analysis Senior Manager at Enovate天际汽车 and Vehicle Strategy Planning Senior Manager at Zndd Group(Shanghai Lvchi Auto). Sammy S. holds Master from Hunan University.

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ENOVATE天际汽车

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About Sammy S.

Sammy S. is a Director Of Product Marketing at ENOVATE天际汽车.

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Sammy S.'s current company

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ENOVATE天际汽车
Enovate天际汽车
Director Of Product Marketing
shanghai, shanghai, china
Employees
17
AeroLeads page
9 roles

Sammy S. work experience

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Director Of Product Marketing

Current

中国 上海

Marketing Analysis:- Lead team to complete user interview of ME7 (first launched vehicle of the company)- Responsible for NEV policy and regulations of key cities- Support team to do advertisement detecting work- Complete NEV regulation analysis of key countries- Responsible for the investment and finance management materials on strategy management, marketing analysis, product planning, and other related commercial analysisProduct Planning:- Support team to develop portfolio planning, production definition and lifecycle management- Support team to complete product competitive analysis of benchmark vehicles- Responsible for product advantage description in marketing language with agencyTeam Management:- Lead team to organize director & MLC conference - Lead team to manage launch work of the first vehicle, and coordinate with all departments to complete the milestone deliveries on time- Set and support team to complete personal and team KPI

Jun 2020 - Present

Marketing Analysis Senior Manager

中国 上海市 嘉定区

Marketing Analysis:- Industry sales forecast and trend analysis quarterly- All vehicles study of the company in layout planning, target marketing analysis, long term sales forecast- Industry policy, regulations and standards information collection and analysis- Major auto companies information collection and analysis- In-depth study on industry advanced technology and marketing management- Analysis report on product, marketing, industry development, according to investment and finance teamTeam Management:- Support VP and offer proposals to the team to complete business development, portfolio planning, market research of vehicle, customer orientation and related strategy study- Set and support team to complete personal and team KPI

May 2018 - May 2020

Vehicle Strategy Planning Senior Manager

Zndd Group(Shanghai Lvchi Auto)

Shanghai

Vehicle Strategy Planning:- Group vehicle layout planning, and guidance providing to group steering committee- Industry policy, regulations and standards information collection and analysis- Major auto companies information collection and analysis- Research and planning for M&A and cooperation of vehicle bases- Establishing and improvement of group portfolio planning, production definition and lifecycle management- Strategy planning for group supply chain, industry localization, industry bases development, and reports submission to group decision committeeTeam Management:- Support director and offer proposals to the team to complete market research of vehicle, key parts and related industries, and provide strategy plan of industry M&A, cooperation, investment and localization

May 2017 - May 2018

Long-Term Forecast And Intelligence Analyst

Shanghai

- Industry and segment sales forecast and trend analysis for long term, considering PEST and other related factors- Support planning team, finance team and JVs to do BP, long-term sales forecast, powertrain mix consideration, gate review, portfolio study and reporting work

Mar 2015 - Dec 2016

Competitor Intelligence And Industry Analyst

Shanghai

- Benchmarking analysis btw GM and main competitors (e.g., VW, Toyota, Nissan, Ford, Hyundai-Kia, etc.) along value chain including product, capacity, configuration, price, marketing, car financing, used car, etc.- Segmentation study considering competitors performance, policies and so on.- Regularly study for new launches of main competitors - NEV policy study and competitors’ EV strategy research

Jul 2014 - Feb 2015

Short-Term Forecast And Marketing Analysis Specialist

Shanghai City, China

Marketing analysis:- Macro environment short-term study for China vehicle market in terms of PEST theory- Analysis of sales status quo and future trend, combining macro environment with internal & external factors- Market segmentation research and information integration:• Product development research incl. unmet needs research, concept study, product confirmation, marketing planning, price clinic, etc. • Regulation and legislation research, e.g. vehicle restriction policy, fuel consumption limitation, etc. • PV used-car market perspective and outlook Short-term forecast: Keep accuracy of monthly industry sales forecasting within 5%- China PV/CV short-term sales volume forecast- Monthly sales database update (including each model of PV/CV in China), which released to all related departments and GM global- GM China subsidiaries short-term sales volume forecast- Weekly sales competitor intelligence report and monthly sales forecast to executive - Provide short-term marketing analysis to product planning team

Sep 2010 - Jun 2014

Team Leader Corporate Strategy Planning/Project Management

Shanghai Sicar Vehicle Technology Development Co., Ltd.

Shanghai City, China

Product analysis and Marketing forecast:- Macro market research and forecast- Middle/Long-term product portfolio planning - Advanced development of vehicle and related products- PV market segmentation research and future trend analysisProject manager:- Lead market survey, product planning, lifecycle management- Directly report to top executiveCorporate Strategy Planning:- Lead marketing campaign planning and implementation- Be responsible for internal consulting projects, lead 2 team members to do market insight analysis, SWOT analysis, industry intelligence study, etc.

Oct 2008 - Sep 2010

Work With Mckinsey For Joint Project

Shanghai Sicar Vehicle Technology Development Co., Ltd.

Shanghai City, China

- Information collection and in-depth analysis- Product strategy formulation- Product features definition- Project management

Apr 2008 - Oct 2008

Interior Styling Designer / Project Coordinator

Shanghai Sicar Vehicle Technology Development Co., Ltd.

Shanghai City, China

Interior styling design:- Color & trim design and material selection for various projects ranging from coupe, SUV to truck- Interior styling design for mini-van, SUV and sedanProject coordination:- Coordinate with engineering dept. , designers and client to for one SUV design

Jul 2006 - Mar 2008
Team & coworkers

Colleagues at ENOVATE天际汽车

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2 education records

Sammy S. education

FAQ

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What company does Sammy S. work for?

Sammy S. works for ENOVATE天际汽车.

What is Sammy S.'s role at ENOVATE天际汽车?

Sammy S. is listed as Director Of Product Marketing at ENOVATE天际汽车.

Where is Sammy S. based?

Sammy S. is based in Jiading District, Shanghai, China while working with ENOVATE天际汽车.

What companies has Sammy S. worked for?

Sammy S. has worked for Enovate天际汽车, Zndd Group(Shanghai Lvchi Auto), General Motors China, and Shanghai Sicar Vehicle Technology Development Co., Ltd..

Who are Sammy S.'s colleagues at ENOVATE天际汽车?

Sammy S.'s colleagues at ENOVATE天际汽车 include Daisy Shi, Joey Z., Lingling Meng, Wenbin Wang, and Jian Zhang.

How can I contact Sammy S.?

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What schools did Sammy S. attend?

Sammy S. holds Master from Hunan University.

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